PCPPI advocates for high-quality education and backs Brigada Eskwela of the DepEd

Pepsi-Cola Products Philippines, Inc. (PCPPI), upholding the Filipino spirit of Bayanihan, is still fully supporting the Department of Education's (DepEd) Brigada Eskwela Program. As part of the company’s sustainability commitments and in line with the United Nations’ Sustainable Development Goals, PCPPI has been extending support to local schools and communities since 2014.

“PCPPI values education and acknowledges the vital role that the youth play in nation-building. This is why we continuously support Brigada Eskwela as it brings communities together to build an environment conducive for learning.” ~Atty. Carina Bayon, PCPPI Chief Environmental, Social and Governance Officer

Brigada Eskwela is a national school maintenance initiative that was started in 2003 and invites teachers, volunteers, private organizations, and other stakeholders to participate in order to make sure that school facilities are ready for the upcoming academic year.

With the fitting theme of “Bayanihan para sa Matatag na Paaralan,” this year's program encourages greater community and private sector cooperation to support the nation's educational institutions and system. 

For this worthwhile cause, more than 200 PCPPI volunteers from 15 locations across the nation donated their time and efforts. 

This year, PCPPI collaborated with nineteen public schools to provide school supplies, health and safety equipment, cleaning supplies, building and maintenance supplies, and refreshments. In addition to these donations, PCPPI staff members oversaw community service initiatives like teaching waste management, organizing school cleanups, maintaining school buildings, and removing ornamental and vegetable gardens.

Being the nation's sole producer of well-known PepsiCo beverages, PCPPI upholds its pledge to give Filipino students a better future.

PCPPI manufactures and sells well-known beverage brands such as Pepsi, Mountain Dew, 7Up, Mirinda, Mug, Gatorade, Sting, Tropicana, Lipton Iced Tea, Milkis, Chum Churum Soonhari, and Premier. 

For more information about PCPPI and its brands, please visit www.pepsiphilippines.com.

McDonald's "Ride the Arches" and "Night Classroom" Win Big at PANATA Awards

At the recent PANATA Brand Effectiveness Awards 2024, which were held at the Seda Hotel Bonifacio Global City, McDonald's Philippines emerged victorious, winning multiple Gold Awards for its noteworthy campaigns, "Night Classroom" and “Ride the Arches.”

A prestigious panel of professionals from the media, advertising, and academic domains judged the awards, which were given out by the Philippine Association of National Advertisers (PANA). The 2024 PANATA Brand Effectiveness Awards honored both the industry's collective advancement as well as the successes of individual brands. The award, which is in its fifteenth year, has demonstrated how resilient brands can be in the face of difficult economic conditions by continuing to push the envelope and create new benchmarks for customer engagement.

"Night Classroom," which debuted in 2023 and is still going strong this year, took home four Golds in the categories of disruptive innovation, corporate sustainability and trust, brand effectiveness through customer experience, and efficient use of marketing communication channels (single medium-BTL). Through the initiative, McDonald's party areas were transformed into designated areas for late-night study sessions for both teachers and students, providing a convenient and secure environment for learning.

However, the massive QSR chain also won the Grand PANATA Award for its groundbreaking “Ride the Arches” campaign. This initiative saw McDonald's transform its restaurants into bike-friendly gathering spots with refueling stations, enticing riders to ride and eat along beautiful routes across the nation. “Ride the Arches” was also awarded Bronze in Corporate Sustainability and Brand Trust, Bronze in Customer Experience, Gold in Marketing Communication Channel - Single Medium BTL, and Bronze in Disruptive Innovation.

Barrameda took home the Rookie Brand Builder of the Year title, and McDonald's won Brand Team of the Year for “Ride the Arches.”

“We are truly honored by the recognition we received from this year’s PANATA Awards. Beyond the accolades, we are thankful to our customers and community partners   for embracing and supporting our initiatives. And as McDonald’s continues to grow in the country, our commitment to making real and meaningful impact will also grow.” ~Adi Hernandez, McDonald’s Philippines Assistant Vice President for Corporate Relations and Impact and Vice President of RMHC Philippines

McDonald's Philippines' outstanding marketing skills were amply demonstrated by the PANATA Brand Effectiveness Awards, where multiple other campaigns received gold awards.

Campaigns like "Best Me at McDo,” "Our Best Everrrr Burgers,” "Lovin' All,” and "Kami Naman, Ma” all won Gold awards for their effective use of marketing communication channels, highlighting the brand's ability to connect with its audience through various media. Notably, "Kami Naman, Ma” was specifically recognized for its excellence in the Single Medium-Digital category. "Better Chicken McDo" earned Gold for Brand Effectiveness through Business Growth, showcasing its success in driving measurable results.

These extra victories demonstrated McDonald's dedication to sustainability, innovation, and building deep relationships with its clients via a wide range of powerful campaigns.

Asia Pacific Tambuli Awards 2024

• McDonald’s Philippines named "Advertiser of the Year"
• "Night Classroom"

Grand Prix Award in the Champions for Humanity Category

Silver in the Builders of Society Category

• "Ride the Arches"

Silver in the Champions for Humanity Category

Bronze for Advocacy

• "I’m Lovin’ Me" campaign

Bronze award

• "Unlocking 60,000 Filipinos’ Best Selves" campaign

Silver

• "Lovin’ All" campaign

Bronze

 

2024 Kidlat Awards

• "Lovin’ All" by TBWA\ SMP

Gold in Creativity in Engagement – PR.

Gold in Creativity in Engagement – Social

• "Night Classroom" by Leo Burnett Group Manila

Gold in Creativity in Experience

Gold in Creative Commerce

Gold in Creative Effectiveness

Gold in Creative Strategy

• "Lovin’ All" film:

Silver in Classic Creativity – Film category.

• "Lovin Her" series by FilmPabrika Inc.

Silver in Film Craft – Direction, Casting, Low Budget Film.

• "Ride the Arches" campaign:

Silver for Creativity in Experience

• "Night Classroom"

Silver for Creativity for Good – Corporate Social Responsibility

HUAWEI's All-Round WATCH GT 5 Series Now Available for Pre-Order, Starting at P12,999

The HUAWEI WATCH GT 5 Series, the company's most recent wearable technology innovation, is currently available for preorder.

With its cutting-edge features and elegant design, Huawei's newest smartwatch lineup is delivering wearable technology to consumers' wrists. The brand-new Huawei Watch GT 5 Series and the Huawei Watch Ultimate are available for pre-order from September 26, 2024, to October 3, 2024.

Elegant Design in Sizes That Fit Everyone

The HUAWEI WATCH GT 5 Series revives the octagonal watch face with a modern design featuring sharp, reflective angles. The lightweight ceramic construction ensures comfort without compromising on toughness. The WATCH GT 5 Pro 46mm incorporates sapphire glass, titanium alloy, and ceramic for a luxurious yet durable feel, while the 42mm model features a thin nanocrystal ceramic body with gold accents. Both models come with vivid AMOLED displays—1.43-inch for the 46mm and 1.32-inch for the 41mm and 42mm. Adding to the 30,000 watch faces available, HUAWEI WATCH GT 5 Pro features 13 new vibrant watch faces. Users can choose among a variety of straps available: black fluoroelastomer, blue fluoroelastomer, blue woven, brown woven, white ceramic, white leather or titanium.

Move Smarter with Upgraded Sports and Fitness Features

The WATCH GT 5 Series boasts advanced fitness tracking features like running form analysis and trail running functions. The AI-powered “Running Coach” offers real-time metrics and insights to improve performance and minimize injuries, catering to runners at all levels. Trail runners benefit from offline maps, route previews, and real-time navigation. The watch also includes safety features like route reminders should runners start running off-track.

With 40 meters of water resistance and a dedicated freediving mode, the WATCH GT 5 is tested to diving standards for user safety.

For cyclists, the watch syncs with the HUAWEI Health App to turn the phone into a cycling computer. It tracks real-time location, heart rate, calories, and more. The watch

supports full-color cycling maps, track return functions, and external power meters for detailed data on cycling efficiency. After each ride, the app provides detailed post-ride analyses of performance, helping users optimize their training and progress.

Swing Like a Pro with Advanced Capabilities

For golf enthusiasts, the smartwatch now features “golf mode,” which features over 15,000 tier-1 courses across the globe, including more than 100 golf courses in the Philippines. Upgraded with 3D Course Effects, it provides a detailed view of the course. Along with real-time distance measurements, these features offer golfers a more precise shot planning experience. The “Green View” provides a reference line for better navigation and strategic play.

The smartwatch also includes a “Practice Mode,” helping users fine-tune their swings and track their swing performance, making it a valuable tool for golfers at any skill level. These features enhance course navigation, strategy, and overall golfing experience.

Advanced Health and Wellness Monitoring

Earlier this year, HUAWEI introduced its innovative HUAWEI TruSense System. This technology, featured on the HUAWEI WATCH GT 5 Series, enables HUAWEI smartwatches to offer precise health and fitness tracking. The device also comes with the HUAWEI Sunflower Positioning System, which improves positioning accuracy with an adaptive software algorithm satellite signal tracking, improving users’ outdoor experience.

The HUAWEI WATCH GT 5 Series introduces various improved health-tracking features. Users can now stay on top of their heart health as the latest HUAWEI smartwatch incorporates vital signs monitoring including ECG, blood pressure, SpO2 (blood oxygen saturation), and heart rate. The watch also offers improved respiratory rate, and body temperature tracking, which may come in handy for day to day health monitoring.

As HUAWEI continues to push the boundaries of innovation, it also seeks to advocate for a more holistic approach to health and wellness. The smartwatch also introduces the Emotional Wellbeing Assistant. This feature enables users to monitor their emotional states, tracking emotional changes by analyzing physiological indicators such as heart rate variability. The device provides long-term emotional data, helping users have a better grasp of their emotions and suggesting lifestyle adjustments to improve their emotional states. The watch includes an interactive Pet Panda face that reflects the user’s mood through animated expressions. The panda mirrors the user’s emotional state, adding a playful and personalized touch to the device.

The WATCH GT 5 Series incorporates Pulse Wave Arrhythmia Analysis to detect irregular heartbeats and ECG Readings for real-time heart data with a press of a button. Additionally, the Sleep Breathing Awareness feature monitors sleep quality and detects potential breathing issues like Sleep Apnea. Users can then review their sleep patterns on the HUAWEI Health App, allowing them to understand and improve their sleep quality.

Convenient, Intelligent, and Long-Lasting Experience

There’s more: the HUAWEI WATCH GT 5 Series is looking to offer a more convenient smartwatch experience as it plans to integrate the country’s first-ever GCash payment feature via QR on a wearable device this Q4 of 2024! Whether users are grabbing a coffee or shopping for groceries, now they can make secure, contactless payments directly from their wrist. It also supports NFC-enabled door access, speech-to-text input, a virtual keyboard experience with full Tagalog support for enhanced convenience.

The HUAWEI WATCH GT 5 Series is built to keep up with users’ busy day. With just a quick 1-hour charge provides enough power for up to 14 days with the 46mm sizes. Meanwhile, the battery on the 41mm and 42mm supports up to 7 days of use.

Discover the “Ultimate” Partner on the Course

The newest edition of the HUAWEI WATCH Ultimate is available for pre-order from September 26 to October 3. designed for users seeking a luxurious smartwatch with advanced Golf Course features including plays-like distance, shot distance, and AI Caddies, as well as an enhanced Expedition mode with Route Import. The watch also supports up to 100m water resistance, making it the ideal scuba diving companion. The watch features a striking dual-tone ceramic bezel in green and white. With its sleek, sporty design, the HUAWEI WATCH Ultimate is perfect for both golfing and formal occasions.

Secure your HUAWEI WATCH GT 5 Series and HUAWEI WATCH Ultimate Today! Pre-order the HUAWEI WATCH GT 5 Series and get a bundle including a pair of HUAWEI FreeBuds 5i worth PHP 3,599 on Shopee, Lazada, Tiktok, HUAWEI Online Store and HUAWEI Experience Stores.

You can also still avail our early bird promo. Deposit P1000 via HUAWEI Online Store, you get a one-year warranty extension on your unit and P2000 token in return. While on Lazada, Shopee and TikTok you can get a P1000 voucher.

If you’re looking to purchase your device through staggered payments, take advantage of ShopeePay Later or LazPay Later and enjoy 0% interest for up to 6 months. In our offline stores, you can also avail a special 0% installment promo of up to 18 months for Home Credit purchases and up to 24 months for credit card purchases. Should you want to trade-in your old device, you can participate in HUAWEI’s trade-in promo where you can get a PHP 2,000 trade-in token at select HUAWEI Experience Stores nationwide.

The HUAWEI WATCH Ultimate in Green is also available for pre-order for P45,999. Secure the exclusive pre-order bundle with the HUAWEI FreeBuds Pro 3 worth PHP 10,999, a one-year warranty extension and a two-year (APAC) regional Accidental Damage Protection Service, with up to two claims, on top of that. Purchases through the HUAWEI Experience Stores get to trade in their device and get a token worth P4,000. Avail a special 0% installment promo of up to 24 months for credit card purchases and up to 18 months for Home Credit purchases. These exclusive pre-order offers are available starting September 26 to October 3, 2024.

To learn more about the HUAWEI WATCH GT 5 Series and the HUAWEI WATCH Ultimate, sign up for the VIP preview or visit HUAWEI’s official website or social media accounts (Facebook | Instagram).

About HUAWEI Consumer BG

HUAWEI's products and services are available in more than 170 countries and are used by a third of the world's population. Fifteen R& D centers have been set up in the United States, Germany, Sweden, Russia, India and China. HUAWEI Consumer BG is one of HUAWEI's three business units and covers smartphones, PC and tablets, wearables and cloud services, etc. HUAWEI's global network is built on over 30 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.

For more information please visit: this page.

This October, Enchanted Kingdom Honors 29 Years of Enduring Magic

This Saturday, September 28, at Eldar's Theater, Enchanted Kingdom (EK), the first and only world-class theme park in the Philippines, formally kicked off the celebration of its 29th anniversary.

The celebration this year honors how, since the Park's enchanted opening in 1995, EK has endured and left its mark on every Filipino family by offering life-changing experiences to all ages.

“Looking back to almost three decades of Enchanted Kingdom, we truly have cultivated countless magical memories that transcends trends and generations. We are hopeful and excited to continuously be a part of everyone’s story through our timeless offerings for the years to come.” ~Nico R. Mamon, EK’s 29th Anniversary Celebration Chairman

In keeping with its mission to provide unforgettable experiences and lifelong memories, EK unveiled its schedule of events and services at the launch.

Enchanting Events Leading to the 29th

Teachers are in for a magical treat on October 6th, when we celebrate World Teachers' Day and honor their enduring contributions to the development of countless Filipinos. The exciting day planned for our cherished educators will include educational seminars, entertaining games, Zumba classes, raffle prizes, and entertainment.

Additionally, they will get two (2) Regular Day Passes, valid on October 6, for a special price of Php 1,200, which allows them to ride unlimited (apart from gated attractions). Through the EK Online Store, you can reserve this promotion through October 5.

Timeless Magic Concert and Fireworks Show

Get ready for the grand finale of the 29th Anniversary celebration on October 19!

With the Timeless Magic Anniversary Show, EK is set to provide you with a magical night of musical escape in collaboration with Universal Music Group (UMG) Philippines and Coca-Cola. World-class performances by G-Force, Janine Berdin, and OPM's biggest star, Zack Tabudlo, will be featured in this. EK's native artists, SMS, Victoria's Way, 

and the Kingsmen — who will serenade us all as well.

Finally, to cap off this magical day, visitors will be treated to a brand-new, spellbinding show: the Timeless Magic Fireworks Show. The 29th Anniversary Theme Song, written and performed by SMS, will be heard as the sky lights up.

EK’s SMS Shines with New Music

Victoria's Way and the Kingsmen, two of our top vocal groups, and the EK Circle of Artists are just a few examples of the exceptional talent that EK has developed.

Our very own P-pop girl group SMS will be the most visible this year as they finally upload their music to Spotify! Listen to their debut song, "EK High!" (Dance Like Me)" and stay tuned for the release of "Meant to Shine," their brand-new song.

New Enchanting Ride

The new family thrill ride is coming soon, so make more enduring memories with your loved ones. With its exhilarating ride movement, the newest attraction in EK's lineup is sure to excite and delight visitors.

Seamless Online EKsperience

Take advantage of enhanced browsing with the latest features added to the EK Mobile App. Push notifications are now available to guests to keep them updated about upcoming promotions and in-the-moment events. Additionally, you have exclusive access to the app while inside EK. This allows you to plan your route around the Park by viewing the approximate wait times for each ride.

This October, a revamped EK Online Store will also go live for a flawless booking and purchasing experience. Among the new features are an enhanced calendar option and an improved design with our newest merchandise selections.

Timeless Offerings

With the newest line of EK merchandise, including the Twin Princesses Rag Dolls, Eldar Pop, and the six-piece EK Christmas Baubles set, you can bring the magic home. Visit our retail stores, such as the immersive tram souvenir shop at the EK Portico, to purchase these and other items.

As visitors make their way through the maze of mirrors and lights at our newest gated attraction, the Midway Mirror Maze, they'll enter a world of illusions, twists, and turns. The Midway Mirror Maze is an adventurer's dream come true, offering a stimulating and demanding experience that challenges one's sense of direction.

Visit the recently opened Snaptooth Snack Station at the Midway. Boardwalk and indulge in more of our cool offerings, like the chips, fries, sandwich, and chicken wings. Moreover, child There are also sandwiches available that are tailored just for the little ones!

Take a look at our newest tenants, Fortune Bakeshop and Tater's, and sample some of our delectable dishes, like the Princess Cookies, Tricolor Eldar Cupcake, Eldar Face Round Cake, and many more.

In order to improve the shopping and dining experiences, EK also welcomed two legendary brands into its enchanted residence. Enjoy a wonderful experience at Starbucks and Cafe Mary Grace, which are located at the EK Portico and are open daily, even on EK's closed days. 

More Days of Timeless Festive Magic

Here at EK, make the most of the holiday season! 

As the Park opens for business five days a week in October, get ready for your next enchanted trip. Additionally, from December 15 through the first week of January, we will be open every day.

Feel the joyous celebration of the Filipinos this November as EK brings back our enormous Parol and Christmas Tree. Enjoy the enchanting atmosphere of the holidays by participating in our Christmastime Parade and Christmas shows.

Discover the ideal presents for your dear ones as we present our e-catalogue for the holidays. Additionally, be sure to check out Pugad in AGILA, OTOP in Jungle Outpost, and other upcoming seasonal vendors for top-notch products made by local artisans.

For more information about this celebration and more of EK’s timeless magic, visit our Press Room at https://www.enchantedkingdom.ph/ek-press-room/ and EK’s official social media accounts at Facebook and Tiktok, and Twitter and Instagram.

The HUAWEI WATCH GT 5 Series: the Most Stylish, All-Round Smartwatch is Available Now, Prices Start at PHP 12,999

The HUAWEI WATCH GT 5 Series, the company's most recent smartwatch offering, is currently offered in the Philippines. The HUAWEI WATCH GT 5 and the HUAWEI WATCH GT 5 Pro are two gorgeous editions of this cutting-edge series that combine powerful performance and svelte design. 

For individuals seeking to elevate their lifestyle, the HUAWEI WATCH GT 5 Series provides a feature-rich option by fusing cutting-edge technology with high-end components and sophisticated functionalities. Catch the first sales offer that's only available from October 4 to October 31, 2024.

Classic, Elegant Watch for All Your Style Needs

There are models in the HUAWEI WATCH GT 5 Series to fit every taste and requirement. The elegant, timeless design of the HUAWEI WATCH GT 5 and Pro goes well with both business and casual outfits. In addition, the HUAWEI GT 5 Series offers a range of customizable options, including a selection of watch straps in black and black fluoroelastomer, titanium, brown and blue woven, brown woven, white composite leather, and ceramic.

Upgraded Features from Previous HUAWEI WATCH GT Series

Additionally, the HUAWEI WATCH GT 5 Series is made to support users in reaching their best in a variety of sports. Using an IMU sensor, the AI-powered "Running Coach" feature tracks running metrics such as ground vertical oscillation, balance, and ground contact time and makes performance recommendations. 

With the HUAWEI WATCH GT 5 Series, the Cycling mode shows real-time heart rate, cadence, and speed data. For safer rides, it provides track return, full-color maps, and navigation. Cycling enthusiasts can monitor their performance and enhance their training regimen with the aid of post-ride summaries and external power meter support. 

With the HUAWEI WATCH GT 5 Series' dedicated golf mode, golf enthusiasts can now play with greater intelligence. Swing analysis is available in practice mode, and real-time distance measurements are provided on optimized 3D maps of over 15,000 courses worldwide, including over 100 courses in the Philippines, in golf course mode. Golfers can play more strategically and perform better with the aid of features like Green View, Scorecard, and environmental data on wind and slope. 

With the release of the new HUAWEI WATCH GT 5 Series, health and wellness monitoring has advanced significantly. Using a variety of health indicators, the Emotional Wellbeing Assistant tracks wearers' emotional states to forecast their emotional well-being. The watch also has a cute Pet Panda that uses cartoon graphics to convey the user's feelings. In addition, the watch has a continuous ECG data collection feature that can provide real-time data in as little as 30 seconds. 

Smart Features for a Smarter Life

The HUAWEI WATCH GT 5 Series is brimming with clever features that make your daily life easier, such as a one-push screenshot feature and an enhanced user interface that provides more intuitive readings at a glance, in addition to updates to the sports and health features. Because of the noise-canceling feature on the smartwatch, users can now answer calls while in a busy area. The watches also provide improved speech-to-text message input capabilities and support NFC-enabled access. Additionally, up to 20 languages—including Tagalog—can be typed on its keyboard.

When Huawei integrates GCash payment capabilities on the HUAWEI WATCH GT 5 Series, users will be able to make secure payments directly from their wrists in the second half of 2024, making the smart even smarter. With wireless charging support, the watch's battery lasts up to two weeks for the 46mm model and seven days for the 41 and 42mm versions. It is designed to be long-lasting and fast-charging. 

Change the Way You Live with the All-New HUAWEI WATCH GT 5 Series

With the most fashionable and versatile smartwatch on the market, the HUAWEI WATCH GT 5 Series, you can now experience wearable technology at a higher level in the Philippines. The HUAWEI WATCH GT 5 Series is a true game-changer for wearable technology, with its premium materials construction and abundance of powerful features and technology.

Get a HUAWEI FreeBuds 5i worth PHP 3,599 when you secure your Huawei WATCH GT 5 Series on Shopee, Lazada, Tiktok, HUAWEI Online Store, and HUAWEI Experience Stores. When you purchase online, you also receive an extra one-year warranty extension. Take advantage of exclusive 0% installment promotions for as long as six months when you pay with SPayLater or LazPayLater on Shopee or Lazada, and as long as 24 months when you use a credit card at HUAWEI Experience stores across the country. With just PHP 505.50 per month for up to 18 months and no interest on Home Credit purchases, you can purchase the Huawei Watch GT 5 Series for as little as PHP 505.50 with a 30% down payment. Do you wish to exchange your old Huawei device? Purchase a trade-in token worth PHP 2,000 at specific HUAWEI Experience Stores.

Purchase the Huawei WATCH Ultimate from any of the following national retailers: Shopee, Lazada, Tiktok, Huawei Online Store, and Huawei Experience Stores. You'll also get a one-year warranty extension, a two-year APAC Regional Damage Protection with up to two claims, and a HUAWEI FreeBuds Pro 3 valued at PHP 10,999. When you make a purchase at any of the chosen HUAWEI Experience Stores, you will also receive a trade-in token worth PHP 4,000. Take advantage of promotions with 0% installments for up to six months when you pay on Shopee or Lazada using SPayLater or LazPayLater. In HUAWEI Experience Stores, you can also choose to pay in installments of up to 18 months for purchases made with Home Credit and up to 24 months for credit card purchases. These special deals are available from October 4, 2024, to October 31, 2024.

To learn more, visit Huawei’s official website or social media accounts (Facebook | Instagram).

About HUAWEI Consumer BG

HUAWEI's products and services are available in more than 170 countries and are used by a third of the world's population. Fifteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India and China. HUAWEI Consumer BG is one of HUAWEI's three business units and covers smartphones, PC and tablets, wearables and cloud services, etc. HUAWEI's global network is built on over 30 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.

For more information please visit: this page.

For the second time, Jollibee Group has been recognized as one of TIME's "World's Best Companies"

The Jollibee Group named as one of the “World’s Best Companies” for two consecutive years by the prestigious TIME Magazine.

The Jollibee Group has been on TIME Magazine's esteemed "World's Best Companies" list for the past two years, and this recognition has only strengthened the company's standing internationally. 

“We are incredibly honored to be recognized once again on TIME’s World's Best Companies List. This reaffirms our commitment to creating a workplace that fosters excellence and growing the business sustainably. This recognition belongs to our people who work hard to achieve our dreams. Together, we will continue to work with passion and purpose to bring the joy of eating to everyone. We also share this recognition with our franchisees and partners who have supported us through the years.” ~Ernesto Tanmantiong, Jollibee Group Global President and CEO

Key dimensions of the ranking

A company's evaluation was based on three main factors, according to the international data and business intelligence platform Statista: revenue growth, sustainability transparency, and environmental, social, and governance (ESG) factors. The final ranking score, which could have a maximum of 100 points, was created by adding the scores of each of the three dimensions on an equal percentage basis. The 1,000 businesses that achieved the highest score were named the 2024 World's Best Companies. 

For revenue growth, the Jollibee Group scored 84.81, or "very high." In 2023, the company's net income increased by 16% to PHP8.8 billion, while its total revenues increased by 15.2% to PHP244.1 billion. Its systemwide sales hit PHP343.32 billion, an all-time high record with a 16.3% increase.   

The Jollibee Group had record business performance, highlighted by back-to-back best-ever years in 2022 and 2023, thanks in large part to a strengthened People Agenda. The Company is still dedicated to creating an environment where workers' growth and well-being are given equal weight with their safety and contentment. The company ensures engagement at all levels—personal, with others around them, and with the company and community—through its dedicated People Agenda. 

Food, People, and Planet are the three main pillars around which the Jollibee Group's global sustainability agenda, Joy for Tomorrow, is built. The agenda was introduced in 2023. Employee Welfare is a top priority under the People pillar, emphasizing the improvement of lives via programs like Diversity & Inclusion, Employee Engagement, and Learning & Development. These initiatives support the Sustainable Development Goals (SDGs) of the United Nations (UN), highlighting the Group's overarching goal of bringing about long-lasting, positive change.

The Jollibee Group was recognized for its strong corporate culture and high employee engagement earlier this year when it was awarded the Gallup Exceptional Workplace Award for the third time. Remarkably, the Jollibee Group is still the only business with its headquarters in the Philippines to be awarded this esteemed title.

About Jollibee Group 

Jollibee Foods Corporation (JFC), also known as the Jollibee Group, is one of the world’s fastest-growing restaurant companies, with a mission to deliver great-tasting food, bringing the joy of eating through its 19 brands with over 9,400 stores across 32 countries. 

The Jollibee Group’s portfolio includes eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger), four franchised brands (Burger King, Panda Express, Yoshinoya in the Philippines, and Tim Ho Wan in China), and ownership stakes in other key brands like The Coffee Bean and Tea Leaf (80%), Compose Coffee (70%), SuperFoods Group that operates Highlands Coffee (60%), and bubble tea brand Milksha (51%). The Company also has membership interests in Tortazo, LLC, along with Chef Rick Bayless, for Tortazo in the U.S. and has recently invested in Botrista, a leader in beverage technology. 

Through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL), the Jollibee Group holds a 92% participating interest in Titan Dining LP, a private equity fund that owns the Tim Ho Wan (THW) brand. It has a joint venture with the THW Group to expand THW in China. It also established a joint venture company that holds the franchise rights to operate Tiong Bahru Bakery and Common Man Coffee Roasters in the Philippines. The Company also holds a 90% stake in Titan Dining Partners II Ltd for growing Asia-Pacific food service brands. 

The Jollibee Group’s global sustainability agenda, Joy for Tomorrow, underscores its commitment to sustainable business practices across food safety, employee welfare, community support, good governance, and environmental responsibility, among others. These focus areas are aligned with the United Nations Sustainable Development Goals (UN SDGs).

The Jollibee Group has been recognized as the Philippines' Most Admired Company by the Asian Wall Street Journal, named one of Asia's Fab 50 Companies, and listed among Forbes' World’s Best Employers and Top Female-Friendly Companies. The Company is also a three-time Gallup Exceptional Workplace Award recipient and featured in TIME’s World’s Best Companies and Fortune’s Southeast Asia 500 List.

For more information, visit www.jollibeegroup.com.

Karofi opens a pilot store at Robinsons Magnolia upon entering the Philippines

In the Philippines, especially in urban areas, the water that comes out of the faucet or tap is unsafe to drink and does not meet national government standards for quality.

The majority of Filipino households, or 53% of the population, lack access to a safely managed water supply, with only 48% of the population receiving piped or safely managed water services, according to data from the United Nations and Unicef. More dire circumstances exist in schools, where 55% of students lack access to clean, healthy water.

A significant portion of the Filipino population suffers from disease, malnutrition, and childhood stunting as a result of not having access to basic water and sanitation facilities. Indeed, nearly one-third of Filipino children suffer from stunting.

Indeed, 54.3 percent of the population gets their drinking water from bottled water and water filter systems, according to the 2022 Annual Poverty Indicators Survey (APIS). However, this comes at a price: the monthly cost of a water filter system for Filipino consumers can reach P7,000.

One of the best home water purifiers available, Karofi Water Purifier is a global brand with 50 countries under its belt. It was recognized as one of the "Top 10 ASEAN Strong Brands 2024" at the 8th ASEAN Strong Brand Announcement Ceremony. Karofi Water Purifier is expanding into the Philippines with a pilot store at Robinsons Magnolia Mall. The accolade is proof of Karofi's dedication to research and development in the pursuit of its goal, which is "to ensure the healthy life for everyone in the water and air environment of our beautiful green planet."

On September 8, Karofi will open a pilot store at Robinsons Magnolia Mall, providing Filipinos with affordable access to the most cutting-edge water filtration technology available: the SMAX Pro V. This technology eliminates 99.99% of bacteria and produces water that tastes good, is alkaline, and is induced by hydrogen.

“Karofi was established with a mission to protect and enhance every people's health in any environment. We have a mission to protect the water we drink and we are now one of the leading brands globally with a presence in 50 countries. We should all live beautifully.” ~Huong Elly, Karofi Chief Customer Officer

“I am excited to be here today. I have been using water purifiers for a long time because we are trying to minimize our use of plastic bottles [which clogs the drainage system and adds to global warming]. I have been loving Karofi water filters so far, and I like their new counter top water purifier with hot and cold water functionalities at the turn of a knob. Plus, the water quality tastes so good, in addition to being so healthy. Water is a basic necessity and we consume it on a daily basis. We have to make sure that the water we provide our family is of maximum quality. Karofi's water purifiers offer the most health benefits, with the safest and healthiest features. I am so impressed. This gives us more reason to try Karofi water purifiers because of its quality. The questions you may ask yourselves are “Is the water purifier safe?” and How to install [Karofi] water filter?” The answers are, yes, water purifiers are safe, and it's easy to install them. Karofi is the best water purifier for home.” ~Coleen Garcia, Actress, the official endorser of Karofi Water Purifier

Elly clarified that for healthy cells and bodies, hydrogen neutralizes and alkaline water combats oxidants and free radicals. Filipinos will be able to drink water straight from the tap instead of having to boil it or purchase it from refilling stations or bottled water thanks to Karofi's affordable water filter system. It is the market's greatest inexpensive water filter.

Nano Silver, which kills or stops the growth of microorganisms such as harmful bacteria, viruses, and fungi but does little to no harm to human health, is another ingredient used in Karofi's water purifier filters. When the water in the filter system circulates, Nano Silver stops re-infection.

"The economics of the water purifier are better. Karofi's water filters have hydrogen and alkaline for better health, safe and clean water to prepare milk for babies, and a safe water source that meets the standards set by the Philippine National Standard for Drinking Water and regulator of FDA Certified Water Filters." ~Karofi said 

In addition, Karofi's water purifiers could reduce the cost of clean drinking water to only between P1,000 and P1,500 in six to eight months.

Garcia highlighted the health benefits of alkaline water in the body, but added sometimes it is a challenge where to buy alkaline water.

Clean drinking water

Water that is suitable for drinking is a daily requirement. Most consumers are very meticulous in choosing the kind of water they drink and give their young children, preferring alkaline water or pure distilled water.

Karofi is the first water purifier brand to incorporate Industry 4.0 technologies into water purifiers, having successfully developed advanced SMAX water filtration technology with double efficiency (voice-activated water collection technology VoiceCall; comprehensive water quality control technology on AioTec smartphones).

One of the greatest water purifiers for homes in the Philippines is Karofi, the only brand authorized by the Institute of Occupational Health & the Environment for pure drinking water (standard bottled water QCVN 6-1:2010/MOH).

Karofi users now have easy access to clean, safe water thanks to the incorporation of contemporary 4.0 technologies into their water purifiers. The technologies include touch-screen water collection, quick hot and deeply cold technology, AioTec technology, which lets smartphone users control water quality, and VoiceCall technology, which allows voice-activated water pouring.

Users can use smartphones to monitor the water quality in Karofi thanks to this innovative idea.

Karofi Key Features:

Reliable quality—Karofi water purifiers have a multi-level water treatment process to ensure that water is free from bacteria, visible particles, foul odor and, taste, etc. The water coming out from the filtration system is visually crystal clear. The water is guaranteed safe for drinking for adults, but most especially for babies and young children.

Superior technology - With its optimum performance, Karofi water purifiers offer 50 percent cost savings on power. Its energy efficiency promises quick heating and cooling.

11 SMAX filters, HP 6.0—Guaranteed good water quality. The filter technology and the HP 6 feature mean that it has alkaline-like quality water and assures the removal of 99.99 percent of bacteria. The water quality is recommended to be safe for infants and young children. It is also odorless and good-tasting, with a hint of sweetness or citrus flavor.

Peace of mind—You are secure that the water you and your family drink is clean and safe and will not cause sickness. Avoiding hospitalization and medical costs can save you plenty of money from Karofi’s cheap water filter system. 

Healthier choice—Switching to Karofi water purifiers from a water refilling station offers consumers the best life without the worry of acquiring water-borne diseases like diarrhea or stomach discomfort. A healthy family will provide consumers with financial stability and security while allowing families to spend more time together. In addition , alkaline water purifier is good for the skin. 

Optimizes convenience - You can have unlimited clean, safe and fresh water at home anytime. You do not need to order from water refilling stations.

Value for money - Users of Karofi water purifiers spend between P1,500 and P2,000 every six months to change filters. Sometimes, it is even less if the water from the source is cleaner. Spending P1,500 – P2,000 every six to eight months is more affordable than per-gallon expenses from water refilling stations or buying bottled water. 

FDA-approved and certified, with a 36-month warranty.