AGILA The EKsperience Gets New Immersive Features as Enchanted Kingdom Turns 31

Celebrating its 31st Anniversary, Enchanted Kingdom is giving guests more reasons to rediscover AGILA The EKsperience: SARIBUHAY with new immersive features that highlight Philippine wildlife, biodiversity, and environmental conservation.

The new developments form part of EK's Fiesta ng Saribuhay anniversary campaign and represent the next phase of improvements to the award-winning flying theater attraction.

Through its enhanced pre-show and post-show experiences, AGILA continues to tell the story of Saribuhay, encouraging visitors to discover the country's diverse ecosystems while gaining a deeper appreciation for the need to protect them.

One of the major additions is Kwento ng Agila, an immersive walkthrough that guests can experience as they enter the AGILA building.

The new space combines immersive visuals with storytelling to reveal the inspiration behind the attraction. Guests can learn about the meaning behind its architectural elements and discover how AGILA was brought to life by an all-Filipino team.

The walkthrough then takes visitors deeper into the world of the Philippine Eagle, showcasing its natural environment and the different species that share its ecosystem.

Guests will also learn more about the lifecycle of the Agila and the challenges faced by this critically endangered Philippine bird.

The conservation message builds on EK's long-standing efforts to support Philippine eagle protection.
Previously, Enchanted Kingdom adopted Enchanting Kagitingan, a male Philippine eagle, and continues to support his care and breeding program in partnership with the Philippine Eagle Foundation.

This commitment reinforces the park's goal of using the AGILA experience to inspire greater awareness and appreciation for one of the Philippines' most iconic wildlife species. The immersive experience does not stop inside the atrium.

Using Augmented Reality (AR) through their smartphones, guests can explore an interactive landing queue leading toward the Enchanted Forest. The technology adds another layer of storytelling and engagement to the overall AGILA journey. The attraction's in-house concept store, PUGAD, is also being refreshed as part of the latest AGILA improvements.

The redesigned space will combine entertainment and learning, extending the attraction's storytelling beyond the main theater experience.

While the existing AGILA facilities remain operational and accessible to guests, the newly updated areas are set to officially open on October 17, 2026.

The latest enhancements follow the major reimagining of October 17, 2026, when the attraction placed stronger emphasis on sustainability and the appreciation of the Philippines' natural heritage.

The attraction's efforts have also earned recognition beyond the Philippines. In January 2026, AGILA The EKsperience: SARIBUHAY in October 2025 was honored as the Best ASEAN New Tourism Attraction by the ASEAN Tourism Association (ASEANTA).

With these new additions, Enchanted Kingdom continues to evolve AGILA into an experience where entertainment, technology, education, and environmental awareness come together.

EK celebrates its 31st Anniversary with Fiesta ng Saribuhay

October is shaping up to be an exciting month at Enchanted Kingdom (EK) as the country's world-class theme park celebrates its 31st Anniversary with concerts, parades, a fun run, special food festivals, new music, and more. Following the initial announcement of its anniversary activities in August, EK has revealed more details about what guests can expect throughout the month.

One of the biggest highlights will be the Fiesta ng Saribuhay Concert on October 17 at the Spaceport Grounds. The concert will feature a mix of established and emerging Filipino artists, including R&B hitmaker Dionela, rising P-pop girl group XONARA, indie band Sacred Red, and other up-and-coming performers.

EK's own talents, SMS and Kingsmen, will also perform during the celebration. The festivities will reach a spectacular conclusion through Lipad ng Agila: A Pyromusical Fiesta, featuring dazzling pyrotechnic displays and symbolic imagery projected into the night sky.

Guests visiting EK on weekends throughout October can also catch the Fiesta ng Saribuhay Anniversary Parade. The Park's EK Storyverse Characters will make appearances across the themed zones, adding more excitement to the anniversary celebration. On October 17, streetdance performers will join the parade as part of the buildup to the evening concert.

For visitors who want to celebrate through fitness, EK will host Run to 31: Takbo ng Saribuhay on October 11. Organized in partnership with URSF, the fun run highlights biodiversity, fitness, and community spirit. Registration is available through the EK Online Store, with 1.5K, 3K, and 5K routes categories available. The anniversary celebration will also bring fresh music from EK's homegrown groups.

SMS will release its rendition of Lipad, while Kingsmen will introduce a festive re-recording of Kingsmen. Both songs will soon be available through major music streaming platforms. Beyond the rides and shows, EK is also preparing seasonal activities at the Agila Grounds. From October 14 to 18, the Ube-Matcha Festival will showcase unique combinations featuring local flavors and other crowd favorites.

Guests can also enjoy Palarong Pinoy, a collection of skill-based activities inspired by traditional Filipino street games, launching in time for the main anniversary celebration. And for those looking for more food choices inside the Park, EK is expanding its lineup of dining and snack options. Minimelts joined the Park's tenant lineup in September, while Mango Royal is scheduled to open on October 3.

With its packed October calendar, Enchanted Kingdom is turning its 31st Anniversary into a month-long celebration filled with music, entertainment, Filipino culture, food, fitness, and family-friendly experiences.

*Schedules are subject to change with prior notice.

For more information and updates on EK’s 31st Anniversary Celebration and its other events and offerings, visit https://www.enchantedkingdom.ph and EK’s official social media accounts on Facebook and TikTok, and on Instagram. 

Enchanted Kingdom invites pet and animal lovers to a lovely, inclusive one-day Pets Day event

Enchanted Kingdom, the Philippines' first and only world-class theme park, welcomed cats, dogs, pet owners, and animal lovers to a pet-friendly one-day event called Furever Enchanted Ogg's Pets Day on April 26.

As part of this quarter's Forever Enchanted Summer campaign, the theme park recognized the link between pets and people while also promoting animal welfare with fun activities and surprises designed specifically for dogs, cats, and their human friends by EK's beloved character, Ogg the Guard.

The Enchanting Events Place (EEP) Foyer hosted learning sessions on basic obedience training, pet health and safety, responsible ownership, and animal bite awareness, led by speakers from the Santa Rosa City Veterinary Office, Animal Bite Center, and Canine Connections, a dog training institution. Volunteers from the Philippine Animal Welfare Society (PAWS) also attended to support the event.

EK also collaborated with Calamba City-based animal rescue group Second Chance Aspin Shelter Philippines Incorporated (SECASPI) to hold an onsite pet adoption drive, where rescued cats and dogs may find loving permanent homes among event attendees.

Pets and their furparents had a beautiful time bonding at Ogg's Paw Ville, located on the Agila Grounds. This pet-friendly area included an EK-themed pet playground, a vivid photobooth, free services such as pet training consultations, veterinarian examinations, and anti-rabies vaccines, and a magical bazaar filled with pet needs, treats, products, and freebies.

All attendees received access to these unique pet-friendly activities and experiences, as well as great savings on Regular Day Passes, allowing pet owners to explore the remainder of the Park following the event.

Forever Enchanted Summer

Plan your enchanting vacation ahead with EK’s updated Park schedule starting this April.

EK is currently open Thursdays to Sundays from 11AM to 8PM. Starting May 4 until June 30, guests can enjoy the Park’s over 30 rides and attractions, along with our other enchanting experiences on Fridays to Sundays from 1PM to 8PM.

For more information and updates on the Furever Enchanted Ogg’s Pets Day and EK’s other events and offerings, visit https://www.enchantedkingdom.ph and EK’s official social media accounts for Facebook and TikTok, and on Instagram.

Enchanted Kingdom's COO takes oath as president of Laguna Chamber of Commerce and Industry, Inc.

Enchanted Kingdom, the Philippines' first and only world-class theme park, is now in its 30th year and remains a leading advocate for local industry development, with its Chief Operating Officer, Mrs. Cynthia R. Mamon, Ph.D., recently elected president of the PCCI-Laguna Chamber of Commerce and Industry, Inc.

The newly elected LCCI officers were inducted on February 16 at Enchanted Kingdom in Santa Rosa, Laguna, led by Area Vice President Hoover Picar and Regional Governor Mary Ann Katigbak.

“We are committed to focus on Livelihood and labor concerns, Corporate sustainability, Community empowerment, and Innovation with integrity. These four principles support Philippine Chamber of Commerce and Industry (PCCI) South Luzon’s guiding principles as presented by AVP Hoover Picar, namely Volunteerism, Excellence, Service, and Integrity (VESI). Through these, we look forward to transforming the lives of the people working for our companies and the communities we serve.” ~Mrs. Cynthia R. Mamon, Ph.D., Chief Operating Officer Enchanted Kingdom 

LCCI, which is celebrating its 50th anniversary, is a non-stock, non-profit, non-government organization made up of Laguna-based small, medium, and large businesses dedicated to fostering a stronger, more sustainable local economy as well as promoting growth, resilience, and competitiveness in the province's business communities.

Present during the induction ceremony were Department of Labor and Employment – National Conciliation and Mediation Board IV-A Director Cynthia Foncardas, Laguna Economic Development and Investment Promotions Office (LEPIDO) Laguna Head Fatima Villaseñor, PCCI Los Baños President Grace Bondad Nicolas, PCCI Quezon City President Anne Marie Francisco, and PCCI Lipa City President Marites Jumarang. They were joined by past presidents of LCCI namely Atty. Rose Lynn Zara-Coloma, Marvin Adolfo, Virgilio Lorenzo, Richard Albert Osmond, and EK’s President and Chairman Mr. Cesar Mario O. Mamon.

An economic briefing by Prof. Ronilo Balbieran, economist at the University of Asia and the Pacific followed after the induction ceremony.

Even prior to this, EK has been a longstanding active member of LCCI, as Mr. Mamon also served as its president from 2006 to 2007.

Championing Tourism

Mrs. Mamon was also reelected as president of the Laguna Tourism Council (LTC), taking the oath of office among the other newly elected LTC officers on January 22 in Santa Cruz, Laguna, administered by Governor Sol Aragones.

LTC is a provincial multi-sectoral body made up of representatives from various government and business organizations, and it is one of the primary movers behind Laguna's development as a major tourism destination in the Philippines.

Since Dr. Mamon took over the role in 2023, LTC has collaborated closely with the Laguna provincial government, as well as other local offices and non-governmental organizations across the country, to promote tourism, culture, heritage, and the arts to both domestic and international audiences.

Aside from that, they help Laguna-based micro, small, and medium-sized enterprises (MSMEs) by providing platforms for them to present their world-class products and crafts at LTC's many events and partnerships held both within and outside of the province.

For more information and updates regarding these and EK’s initiatives towards industry growth, sustainability, and tourism, visit https://www.enchantedkingdom.ph and EK’s official social media accounts on Facebook and TikTok, and on Instagram.

Forever Enchanted: Enchanted Kingdom Celebrates Three Decades of Magic

Enchanted Kingdom (EK), the Philippines' first and only world-class theme park, will commemorate its 30th anniversary on October 18 and 19, Saturday and Sunday.   The renowned theme park is commemorating three decades of wonderful memories with an outstanding music series and festive surprises that promise to excite everyone forever.

The two-day event will feature EK's first projection mapping exhibition, Wheel of Fate: The Magical Journey of Eldar the Wizard.  Guests will also see the Echoes of Enchantment Grand Parade, which features EK's famous Storyverse characters, led by the iconic Eldar the Wizard.   The nightly programs will start at 6:00 p.m.

Gabi ng Saribuhay: An Enchanting Filipino Concert

On October 18, Enchanted Kingdom will gladly welcome indigenous talent back to its stage for a star-studded anniversary celebration. 

Former EK artists who have made their mark in the entertainment business will return, including Sinag Maynila 2025 Best Actress and Sparkle Diva Rita Daniela and powerhouse soprano Gigi de Lana.  Rob Deniel, an acclaimed singer-songwriter and multi-instrumentalist, will add to the evening's magic by captivating guests with his music.  The Manila Philharmonic Orchestra, one of the country's premier orchestras, will add to the night's magical atmosphere.

Mauie Francisco and Mitzi Casacop, both former EK performers and current GMA Sparkle artists, will also attend the ceremony and present a special performance at a private occasion. 

The first night of the festival will conclude with a big show called The Magic of Saribuhay: A Pyromusic Spectacle.

The Next Chapter of Enchantment

One of OPM's most recognizable bands, Parokya ni Edgar, and the best band of this generation, Cup of Joe, will be featured at the Forever Enchanted Live: EK's 30th Anniversary Concert on October 19.  Over October, an alternative rock band, will infuse the festivities with new vitality. 

The experiences of Magic: Sky Wizardry EKstravaganza will culminate the celebrations with a spectacular pyromusical performance, honoring Enchanted Kingdom's thirty years of fostering lifelong magical experiences for all Filipinos.

AGILA The EKsperience: SARIBUHAY and Space Shuttle Re-opening

One of the main features of Enchanted Kingdom's 30th anniversary celebration is the reopening of AGILA The EKsperience: SARIBUHAY, the Philippines' first and only flying theater.  Reinforcing the park's dedication to sustainability, the attraction takes visitors on an instructive and totally immersive trip through an improved video that highlights the Philippines' rich biodiversity and natural beauties.

“SARIBUHAY is more than just an experience—it is a powerful call to action. Beyond its mission to promote the beauty of the Philippines and drive tourism, AGILA reminds us of the urgent need to conserve the environment and protect our wildlife. Enchanted Kingdom welcomes 600,000 students each year as we offer EK as an alternative classroom where they can learn through our Physics Behind the Rides and our Botany in the Park, among others. With AGILA the EKsperience: SARIBUHAY, we want to be able to contribute in ensuring that our next generation of leaders are equipped with awareness on the importance of protecting biodiversity.” ~Dr. Cynthia R. Mamon, Chief Operating Officer of Enchanted Kingdom

Dr. Mamon further stated that access to the spectacular flying theater is already included in the park's standard day pass as part of EK's Education Programme.  Plus, thrill-seekers have even more to look forward to as the iconic Space Shuttle makes its highly anticipated return in October—now reimagined with an immersive thematic experience and enhanced ride system technology, ensuring an even safer, smoother, and more exhilarating adventure with every turn.

Enchanting New Songs

SMS, EK's native P-pop girl trio, has released a new original song, Forever Enchanted, in keeping with the company's goal of developing Filipino talent.  EK's premier all-male vocal group, Kingsmen, has also published their own album, Enchanting Memories.

New Anniversary Merchandise and Food Offerings

Enchanted Kingdom will also treat guests to exclusive culinary selections created specifically for this historic year as part of its celebration of its 30th anniversary.  Enjoy limited-edition goodies like PanSisig crispy noodles, Biggie Burrito, Soy Good Chicken, Agila Pops macarons, and the entertaining Dino Surprise with your family and friends.

In addition to new AGILA The EKsperience: SARIBUHAY goods, EK has developed commemorative tees that feature the park's classic attractions.  Stone Age, the well-liked children's concept store with a prehistoric theme, is also returning, offering visitors additional opportunities to celebrate and take a bit of Enchanted Kingdom magic home.

For more information and updates regarding EK’s 30th Anniversary Celebration along with EK’s other forever enchanting offerings, visit https://www.enchantedkingdom.ph and EK’s official social media accounts for Facebook and TikTok, and for Instagram.

Enchanted Kingdom levels up Eldar the Wizard’s special day with Mega Birthday Bash

Enchanted Kingdom, the Philippines' first and only world-class theme park, celebrates its 30th anniversary with a month-long birthday celebration for its popular figure, Eldar the Wizard, in July.

As part of The Enchanted Story of Eldar the Wizard campaign, EK pays tribute to its most beloved indigenous character with a variety of engaging activities, compelling presentations, hands-on learning, delectable delicacies, and lots of surprises across the parks.

Eldar began the festivities for his Mega Birthday Bash by enlisting the help of his Spaceport and Jungle Outpost companions, Morgom, Cromatia, and Snaptooth, in hiding invitation cards for his special day on their respective zones on July 12.  Guests who found Eldar's Missing Birthday Invitations had fun with minigames and enchanting goodies.

The magic continues on July 19, when visitors can assist Ogg the Guard in The Search for Eldar's Birthday Hats at Victoria Park, Portabello, and Brooklyn Place.

EK will also provide an intriguing spin to the classic practice of gift-giving with The Birthday Giver on July 19 and 20.  Everyone is encouraged to contribute heartfelt presents like as toys, clothes, books, school supplies, and other non-perishable items to our neighbors in need via the Magical Drop Box on the Midway Boardwalk.

Eldar's Mega Birthday Bash will take place on Saturday, July 26, at the Spaceport Grounds. This big festival offers a fun-filled day full of Magic, Education, Games, and Arts that will leave guests of all ages forever enchanted.  The selected beneficiaries of The Birthday Giver are also invited to participate in this special day.

Eldar the Wizard is the heart of EK’s vibrant storyverse, where he has been known to spread enchantment ever since the theme park opened its gates to the public in 1995. He also shares his wisdom to everyone to follow the EK core values of love of God, respect, loyalty, integrity, and innovativeness.

For more information and updates regarding Eldar’s Mega Birthday Bash along with EK’s other events and offers, visit https://www.enchantedkingdom.ph and EK’s official social media accounts for Facebook and TikTok, and for Instagram.

Enchanted Kingdom spreads the magic of love with the Forever Enchanted Love Stories, a Valentines celebration

Enchanted Kingdom, the Philippines' first and only world-class theme park, is celebrating the season of love with Forever Enchanted Love Stories, a magical Valentine's celebration this February.

As part of EK's 30th anniversary celebrations in 2025, guests and their loved ones can immerse themselves in enchanting shows, fun activities, and treats created with love by Eldar the Wizard throughout the Park.

Last February 15, several lucky Park visitors had the opportunity to share their own Forever Enchanted Love Stories at the Bandstand during the annual Hug-A-Palooza event. Eldar and Princess Victoria joined the crowd for the event's highlight, the hugging tradition.

Following the Hug-A-Palooza, the featured guests were given exclusive gifts and escorted to EK's own restaurants, LaunchTime and Amazon Grill, for a romantic Valentine's Day dinner.

Last February 21 and 22, violinist Dominique Casacop serenaded everyone in Victoria Park, further spreading the Valentine's Day spirit. On their grand fans day last February 23 at the Bandstand, Sofia Pablo and Allen Ansay, stars of the Sparkle GMA Artist Center, also spread more kilig at the Park.

Park visitors can record their enchanted moments with their loved ones at the vibrant Forever Enchanted Photowall, which is close to the Rialto 4D.

Scroll through the streets of Brooklyn Place at night and fall in love with the vibrant display set to classic romantic ballads at the Forever Enchanted Love Symphony, which runs from Friday to Sunday.

To complete your romantic EK itinerary, EK has reinstated Forever Love: Enchanting Dinner in the Sky for all weekends in February.  This iconic Valentine's Day offering provided a unique dining experience for groups and couples while riding the Wheel of Fate.

ENCHANTED HEARTS: A VALENTINE’S DAY PROMO

With the Enchanted Hearts Promo, you can create more Forever Enchanted memories full of thrill and fun right here at EK. 

Until March 9, walk-in guests can get two regular day passes and four skill game tickets for Php 2,400.  As an added bonus, when you book this limited-time offer through the EK Online Store, you will receive four additional Skill Games Tickets.

For more information and updates regarding these and EK’s other upcoming events and offers, visit https://www.enchantedkingdom.ph and EK’s official social media accounts @enchantedkingdom.ph for Facebook and Tiktok, and @ek_philippines for Twitter and Instagram.

EK wishes prosperity and happiness with the Year of Snaptooth the Snake, a Chinese New Year Event

Enchanted Kingdom (EK) welcomes enchantment and luck with a spectacular and immersive Chinese New Year celebration in 2025, commemorating its 30th anniversary!

From January 29 to February 9, the Year of Snaptooth the Snake will amaze visitors with magnificent cultural displays, amazing food and dining offers based on tradition, and festive décor.

Thousands of people were captivated by the Enchanted Lunar New Year Parade, which went through the streets of Portabello, Brooklyn Place, and Spaceport zones during the day. As they pranced around the park, the symbolic Lion and Dragon brought with them the power of riches and good luck. EK concluded the festivities with a stunning display of lights at the Sky Wizardry Fireworks Display.

This year, visit the Enchanted Kingdom with your family and loved ones to celebrate wealth, happiness, and good fortune till February 9, Sunday!

For more information and updates regarding these and EK’s other upcoming events and offers, visit https://www.enchantedkingdom.ph.

Enchanted Kingdom wraps 2024 with recognitions from DOT and DepEd

Enchanted Kingdom, the Philippines' first and only world-class theme park, received the Filipino Brand of Service Excellence (FBSE) Champion Award for Tourism Enterprises from the Department of Tourism (DOT) - CALABARZON as it prepares to celebrate its 30th year of creating and providing magical experiences and memories that last a lifetime.

EK President and CEO Mario O. Mamon, along with Head of Learning and Development Ms. Pauline Barreiro, accepted the award on December 3 at the Twin Lakes Hotel in Tagaytay City as part of the Tourism Excellence Awards 2024 and the Philippine Tourism Awards Regional Recognition ceremony.

“Through this very relevant program, we have been able to provide even more world-class, enchanting, educational and entertainment experiences to our guests of all ages - embodying the unique brand of Filipino service excellence. As we at Enchanted Kingdom prepare to celebrate our 30th anniversary, we shall endeavor to continue our mutual support, partnership and collaboration with DOT especially in CALABARZON to uplift Philippine tourism service standards locally and globally in the years to come.” ~Mario O. Mamon, EK President and CEO 

As of 2024, EK had trained 99% of its more than 800 Cast Members (employees) through the FBSE program. Furthermore, the premier theme park intends to extend the aforementioned training to its partner agencies and tenants by 2025.

Partner in Education

Meanwhile, EK was recognized as one of the long-standing education partners who have consistently supported the Department of Education (DepEd) during the Pasasalamat at Pagpupugay (Partners Appreciation and Recognition Event) on December 16. 

The event celebrates and recognizes partners' support and collaborative efforts on various DepEd priority educational programs. EK has been supporting Brigada Eskwela for ten years and has helped to improve 11 classrooms in various elementary schools in Santa Rosa City, Laguna. 

Magical Year of Tourism Excellence

Beyond providing magical experiences for guests of all ages, Enchanted Kingdom serves a greater purpose by contributing to the growth of the tourism industry and its surrounding community.

The Provincial Government of Laguna (PGL) recognized EK's outstanding achievement and excellence in company operations and management at the 2nd Laguna Stakeholders Business Forum in August. The local government commended EK for its significant contribution to the province's economic development and competitiveness. 

During the Laguna Business Summit in March, EK was also recognized by the PGL as an Esteemed Industry Partner for its valuable contribution to the province's tourism and industry development. The recognition highlighted EK's commitment to excellence, as evidenced by prestigious international awards such as the Best Retail Merchandise Display from the International Association of Amusement Parks and Attractions' (IAAPA) Brass Rings Award.

Good Corporate Citizenship and Fostering Inclusivity

In March, the Bureau of Internal Revenue (BIR) Biñan-West Laguna District recognized EK as the Top 3 Taxpayer, recognizing their timely and efficient payment of correct taxes, which greatly contributed to the district's collection goal for the calendar year 2023. In September, EK was awarded the Top Taxpayer Amusement Park Category at the prestigious Lion Awards for Business of the City of Santa Rosa.

Finally, EK strengthened its commitment to inclusivity by becoming a Mother and Baby Friendly Establishment, as certified by the Santa Rosa LGU. EK was also recognized as an Autism Friendly Working Environment for individuals with autism spectrum disorder as part of the LGU Santa Rosa's celebration of National Autism Awareness Week 2024 in January.

“As we gear towards our 30th Anniversary of creating magical experiences and memories that last a lifetime, all the more that we commit to embracing Diversity, Exclusivity and Inclusivity. Ultimately, we want every guest regardless of gender, religion, culture, disability, and race to enjoy the park and accommodate their special needs in ways we can.” ~Dr. Cynthia R. Mamon, EK’s Chief Operating Officer

For more information about these awards and upcoming events and offerings, visit our Press Room at https://www.enchantedkingdom.ph/ek-press-room and EK’s official social media accounts for Facebook and Tiktok, and for Twitter and Instagram.

This October, Enchanted Kingdom Honors 29 Years of Enduring Magic

This Saturday, September 28, at Eldar's Theater, Enchanted Kingdom (EK), the first and only world-class theme park in the Philippines, formally kicked off the celebration of its 29th anniversary.

The celebration this year honors how, since the Park's enchanted opening in 1995, EK has endured and left its mark on every Filipino family by offering life-changing experiences to all ages.

“Looking back to almost three decades of Enchanted Kingdom, we truly have cultivated countless magical memories that transcends trends and generations. We are hopeful and excited to continuously be a part of everyone’s story through our timeless offerings for the years to come.” ~Nico R. Mamon, EK’s 29th Anniversary Celebration Chairman

In keeping with its mission to provide unforgettable experiences and lifelong memories, EK unveiled its schedule of events and services at the launch.

Enchanting Events Leading to the 29th

Teachers are in for a magical treat on October 6th, when we celebrate World Teachers' Day and honor their enduring contributions to the development of countless Filipinos. The exciting day planned for our cherished educators will include educational seminars, entertaining games, Zumba classes, raffle prizes, and entertainment.

Additionally, they will get two (2) Regular Day Passes, valid on October 6, for a special price of Php 1,200, which allows them to ride unlimited (apart from gated attractions). Through the EK Online Store, you can reserve this promotion through October 5.

Timeless Magic Concert and Fireworks Show

Get ready for the grand finale of the 29th Anniversary celebration on October 19!

With the Timeless Magic Anniversary Show, EK is set to provide you with a magical night of musical escape in collaboration with Universal Music Group (UMG) Philippines and Coca-Cola. World-class performances by G-Force, Janine Berdin, and OPM's biggest star, Zack Tabudlo, will be featured in this. EK's native artists, SMS, Victoria's Way, 

and the Kingsmen — who will serenade us all as well.

Finally, to cap off this magical day, visitors will be treated to a brand-new, spellbinding show: the Timeless Magic Fireworks Show. The 29th Anniversary Theme Song, written and performed by SMS, will be heard as the sky lights up.

EK’s SMS Shines with New Music

Victoria's Way and the Kingsmen, two of our top vocal groups, and the EK Circle of Artists are just a few examples of the exceptional talent that EK has developed.

Our very own P-pop girl group SMS will be the most visible this year as they finally upload their music to Spotify! Listen to their debut song, "EK High!" (Dance Like Me)" and stay tuned for the release of "Meant to Shine," their brand-new song.

New Enchanting Ride

The new family thrill ride is coming soon, so make more enduring memories with your loved ones. With its exhilarating ride movement, the newest attraction in EK's lineup is sure to excite and delight visitors.

Seamless Online EKsperience

Take advantage of enhanced browsing with the latest features added to the EK Mobile App. Push notifications are now available to guests to keep them updated about upcoming promotions and in-the-moment events. Additionally, you have exclusive access to the app while inside EK. This allows you to plan your route around the Park by viewing the approximate wait times for each ride.

This October, a revamped EK Online Store will also go live for a flawless booking and purchasing experience. Among the new features are an enhanced calendar option and an improved design with our newest merchandise selections.

Timeless Offerings

With the newest line of EK merchandise, including the Twin Princesses Rag Dolls, Eldar Pop, and the six-piece EK Christmas Baubles set, you can bring the magic home. Visit our retail stores, such as the immersive tram souvenir shop at the EK Portico, to purchase these and other items.

As visitors make their way through the maze of mirrors and lights at our newest gated attraction, the Midway Mirror Maze, they'll enter a world of illusions, twists, and turns. The Midway Mirror Maze is an adventurer's dream come true, offering a stimulating and demanding experience that challenges one's sense of direction.

Visit the recently opened Snaptooth Snack Station at the Midway. Boardwalk and indulge in more of our cool offerings, like the chips, fries, sandwich, and chicken wings. Moreover, child There are also sandwiches available that are tailored just for the little ones!

Take a look at our newest tenants, Fortune Bakeshop and Tater's, and sample some of our delectable dishes, like the Princess Cookies, Tricolor Eldar Cupcake, Eldar Face Round Cake, and many more.

In order to improve the shopping and dining experiences, EK also welcomed two legendary brands into its enchanted residence. Enjoy a wonderful experience at Starbucks and Cafe Mary Grace, which are located at the EK Portico and are open daily, even on EK's closed days. 

More Days of Timeless Festive Magic

Here at EK, make the most of the holiday season! 

As the Park opens for business five days a week in October, get ready for your next enchanted trip. Additionally, from December 15 through the first week of January, we will be open every day.

Feel the joyous celebration of the Filipinos this November as EK brings back our enormous Parol and Christmas Tree. Enjoy the enchanting atmosphere of the holidays by participating in our Christmastime Parade and Christmas shows.

Discover the ideal presents for your dear ones as we present our e-catalogue for the holidays. Additionally, be sure to check out Pugad in AGILA, OTOP in Jungle Outpost, and other upcoming seasonal vendors for top-notch products made by local artisans.

For more information about this celebration and more of EK’s timeless magic, visit our Press Room at https://www.enchantedkingdom.ph/ek-press-room/ and EK’s official social media accounts at Facebook and Tiktok, and Twitter and Instagram.

Enchanted Kingdom celebrates Filipino talent and modern-day heroism at the 2024 Agilakas Gumalaw Dance Competition

On August 24, at the Spaceport Grounds, Enchanted Kingdom—the first and only world-class theme park in the Philippines—held the 2024 Agilakas Gumalaw Dancing Competition as a mystical ode to our contemporary heroes.

Every year in EK, the Agilakas Gumalaw Dancing Competition brings together the nation's best dancers to showcase their exceptional skill. Ten (10) amazing dance groups performed on stage this year to demonstrate to the world that "Pinoy, Magaling Ka!" 

With their award-winning performance, the NU Dance Company from Sampaloc, Manila, showcased the vibrant, rich culture of the Philippines. The group won the grand winner title, twenty (20) EK return passes, and the opportunity to play at one of EK's next events.

Along with the runner-up titles, NEW BREEDZ from Muntinlupa City and League of Monsters-Brothass from Calamba City, Laguna, also received cash prizes and tickets.

Rising P-Pop boy band sensation BILIB brightened the evening with a captivating performance of their most recent tracks mixed in with covers of well-known P-Pop hits. The show also included Myka Espina Gonzaga of G-Force and online celebrity Xai Smith as judges, who turned up the heat on the EK stage by showcasing their incredible dance moves.

This magical celebration was made even more magical with the following sponsors: Surf, Dove Deo, Minute Maid, Pretzels Stick Snacks, Australia’s Own, Hello! Chocolate, Nips, Krrrrunch, C2 Cool and Clean, White Flower, and Selecta.

BAYANI: LAGING HANDA

EK is bringing back BAYANI, its original musical production featuring OPM songs performed by their very own Cast Members, as part of the celebration of Buwan ng Wika this August. The musical's production this year centers on Joana Makabayan's self-discovery journey upon joining the Girl Scouts of the Philippines.

The musical performance will be held every Friday through Sunday at 12:00 p.m. until September 15. and 2:00 PM. at the Theater of Eldar.

MIDWAY MIRROR MAZE

Enjoy more enchanted moments with your loved ones at EK's recently opened Midway Mirror Maze. Visit the Midway Boardwalk and navigate your way through this exciting maze to assist Eldar the Wizard, Princess Madeline, and Princess Victoria in finding her.

Guests can enjoy exclusive access to this captivating and immersive adventure with captivating lights and visuals at every corner for just Php 150. Students can purchase tickets at a discounted rate of Php 120, while senior citizens and people with disabilities can only pay Php 107.14.

For more information and updates regarding these and EK’s other upcoming events and offers, visit https://www.enchantedkingdom.ph and EK’s official social media accounts on Facebook and Tiktok, Twitter and Instagram.

Enchanted Kingdom and Cafe Mary Grace launches magical partnership in bringing the Goodness of Home

In an effort to provide more magical experiences for everyone during the latter's soft opening at the EK Portico, City of Santa Rosa, Enchanted Kingdom (EK), the first and only top-tier theme park in the Philippines, has partnered with another legendary Filipino brand, Cafe Mary Grace.

The EK Portico, which sits next to the park's entrance, is a part of the theme park's 28th anniversary pledge to provide better dining and shopping options even on days when the park is closed.

“As a proud Filipino company, Enchanted Kingdom has always been committed to partnering with fellow local brands. This partnership with Cafe Mary Grace is a testament of this, as we are also steadfast in providing wholesome family leisure and magical experiences to all of our guests.” ~Anna Mamon-Aban, EK Head of Business Development and Digital Transformation

Since its founding in 1983 as a small home-based bakery, Cafe Mary Grace has developed into one of the nation's most beloved bakeries and cafes. In addition to its famous baked goods and locally produced food, it provides families and patrons with the coziness and comfort of home in each of its physical locations.

“Cafe Mary Grace offers a welcoming space where families can unwind and savor comforting pastries and delicious meals. Through this partnership, we aim to extend the Warmth of Home not just to park visitors but also to local communities. It’s truly gratifying to join forces with another esteemed Filipino company that values the importance of family.” ~Jessa Arellano, Brand Marketing Officer

From August 16 to September 16, 2024, Cafe Mary Grace will be offering the Welcome Home Treat, which is a complimentary glass of Sangria with every purchase of any All-Day Breakfast or any Flavorful Pasta. Additionally, visitors can take advantage of a Merienda Pairing that is only available at the park. For a special fee, a variety of the cafe's baked goods are paired with Mary Grace Hot Chocolate or coffee (americano or latte). Also available from August 16 to September 16, 2024, is this Merienda Pairing.

For the month of August, Cafe Mary Grace at EK will be open every Monday to Tuesday (11am to 8pm), Wednesday to Thursday (10am to 8pm), and Friday to Sunday (8am to 10pm).

For more information and updates regarding this and EK’s other upcoming events and offers, visit EK’s official Facebook Page.

Enchanted Kingdom bags international award for Best Retail Visual Merchandise Display

Enchanted Kingdom, the first and only world class theme park in the Philippines, won the highly-coveted International Association of Amusement Parks and Attractions (IAAPA) Brass Ring Excellence Award for the Best Retail Visual Merchandise Display category during the IAAPA Honors 2024 held last March 3 at The Venetian Resort in Las Vegas, Nevada, USA. The IAAPA Honors 2024 recognized “innovative contributions that have propelled the global amusement and attractions industry forward.”

The International Association of Amusement Parks and Attractions (IAAPA) is the premier global trade association of the amusement and attractions industry. Based in Orlando, Florida, USA, IAAPA has been in existence for more than 100 years and counts on all global industry players such as Disney and Universal Parks as well as Enchanted Kingdom as members and include leading industry supplier companies, consultants and individual members from more than 100 countries all over the world. 

“This award further fuels our aspiration to be a world-class integrated attractions destination in Asia-Pacific. Gearing toward our 30th anniversary next year in 2025, we are committed to deliver new, fresh and innovative attractions and experiences to all guests as we consolidate and firm up our position as the Philippine leader in wholesome family leisure and entertainment and the pioneer world-class theme park in the country.” ~Mr. Cesar Mario O. Mamon, EK Chairman and President

EK’s official entry, “Eldar’s Specialty Shoppe”, is the flagship retail store featuring EK’s homegrown jolly and wise Eldar the Wizard. 

“This dainty crown jewel of a shoppe infused a lot of elements arousing the interest of  deeply curious millennials, the incredibly tech-savvy Gen Zs, and all other guests across various generations.” ~Ms. Cherina S. Consunji, EK’s Head of Merchandise

The specialty shop also features the characters in The Enchanted Kingdom Story Musicale, EK’s original play starring the popular Eldar the Wizard and the twin princesses of Enchanted Kingdom,  Princess Victoria and Princess Madeline. 

For more information about the Eldar’s Specialty Shoppe and upcoming events at EK, visit https://www.enchantedkingdom.ph and EK’s official social media accounts https://www.facebook.com/enchantedkingdom.ph for Facebook and https://www.tiktok.com/@enchantedkingdom.ph for Tiktok, and instagram.com/ek_philippines for Twitter and https://twitter.com/ek_philippines for Instagram.

Enchanted Kingdom: Fostering tourism and world-class service excellence

Last January, the Department of Tourism recognized Enchanted Kingdom, the first and only world class theme park in the Philippines, for its valuable contribution to the tourism industry during the CALABARZON Tourism Excellence Appreciation 2023, held in Twin Lakes Hotel in Laurel, Batangas.

EK’s Chairman and President Mr. Mario O. Mamon and Chief Operating Officer (COO) Dr. Cynthia R. Mamon accepted the recognition - alongside Local Government Units (LGUs), partner National Government Agencies (NGAs), private tourism enterprises, the academic community, media partners, institutional partners, and notable individuals in the region.

“This recognition is an affirmation that Enchanted Kingdom is in the right direction towards our vision to be a world-class integrated attractions destination in Asia, and as the Philippine leader in wholesome family leisure and entertainment.” ~Mr. Mario O. Mamon, EK’s Chairman and President

“EK is committed to contribute to the growth of the tourism industry. It is our mission to create and provide magical experiences and memories that last a lifetime, both for our domestic and foreign guests.” ~Dr. Cynthia R. Mamon, Chief Operating Officer (COO), President of Laguna Tourism Council Philippines, an advocate of tourism in Laguna

EK’s Learning and Development Manager, Pauline C. Barreiro also received an award for her participation as a trainer for the Filipino Brand of Service Excellence (FBSE) Training program for 2023. Currently, 90% of Enchanted Kingdom’s Cast Members (employees) are FBSE trained.

“The FBSE Training Program has deepened our appreciation of the culture of service excellence in the Philippines. In EK, all cast members take the Filipino Brand of Service Excellence to heart as we greet every guest with a passionate Mabuhay, magical day!.” ~Pauline C. Barreiro, EK’s Learning and Development Manager

Last year, EK was also cited by the government of Laguna for generating the highest number of same-day visitors in 2022. The City of Santa Rosa, where EK is situated, recorded 40,188 overnight foreign travelers and 92,728 overnight domestic travelers based on DOT’s most recent Regional Distribution of Overnight Travelers data .

In 2022, EK together with DTI Laguna, opened the One Town, One Product (OTOP) Hub, showcasing famous delicacies from Laguna. Locally handcrafted bags and accessories, coffee and tea gift packs were also at the Pugad Shop at EK’s Cultural Village zone. EK also houses AGILA the EKsperience, the first and only flying theater in the Philippines celebrating the beauty of the Philippines’ destinations, products, and people. For 28 years, Enchanted Kingdom has been ardent in promoting tourism and products in the region.