JSKILLS and Pilipinas Aguilas Dominated Red Bull Half Court National Finals, Headed for World Finals This December

On June 13, Manila's JSKILLS and Pilipinas Aguilas won the Red Bull Half Court 2026 Philippines National Finals in Bigger Pictures, Mandaluyong, to become national champions. Following qualifying in Luzon, Visayas, and Mindanao, the Philippines' greatest streetball teams competed in the recently concluded National Finals, where pace, chemistry, and grit defined every possession.

With their championship victories, both teams earned the opportunity to represent their country on a worldwide scale at the Red Bull Half Court 2026 World Finals in Manila this December.

“We want them to see that it’s not only about the game. It’s about the chemistry, the love for the game. Basically, I tell everybody, in the Philippines, basketball is like a religion. Everybody plays it, and everybody loves it. And to represent that, it’s a very good thing.” ~Fubara Whyte from JSKILLS

The games kept the crowd on the edge of their seats as teams played in Red Bull Half Court's fast-paced 3on3 format, which includes a 10-minute game clock, a 12-second shot clock, the famous 'Own the Court' bonus, and Three-Point Shots from certain locations on the court. The 'Own the Court' bonus delivers six points to the team with the highest cumulative score, while the Three-Point Shots rule awards three points for shots made from designated scoring zones.

High Stakes and High Intensity at the National Finals

The men's championship matchup between JSKILLS and HoopJeep HCG was one of the tournament's toughest games, with both teams swapping baskets until the final minutes. A strong defensive stand and late conversion at the rim allowed JSKILLS pull away for a 15-12 victory and the national title.

Pilipinas Aguilas demonstrated composure and collaboration in a hard-fought final versus Uratex Dream. Pilipinas Aguilas took over the game with a buzzer-beating two-point basket, ultimately prevailing 11-9 to become Women's National Champions.

“We just came in a lot more focused, this being our last chance to win. We all were ready to give our 110% to win, even more so than our qualifier games because everything was on the line.” ~Elizabeth Means of Pilipinas Aguilas

“This matchup was super tough because we lost to them before. We really just focused on switching hard and locking them down on defense.” ~added teammate Camille Malagar

Uratex Tibay (Women’s Team), Lady Maroons (Women’s Team), SGF Kings (Men’s Team), and Filipino Mixtape (Men’s Team) of Manila; Gimcuad-Ninz (Women’s Team) and Team BOKKI (Men’s Team) of Cebu, and three-time winner Coaches Corner and two-time winner Davao Agilas of Davao electrified the courts with intense battles. 

Courtside Energy Before Tip-Off

Before the National Finals tipped off, the venue already felt like a celebration of Philippine streetball culture through a series of pre-game activities that set the tone for the day.

The Last Man Standing audience activation opened the action as guests showcased their shooting skills in front of a lively crowd. Meanwhile, players from the men's and women's teams battled it out in the Two-Point Shootout, while Air David, Joe Gomez De Liano, and Shawn Jackson thrilled spectators during the Dunk Contest, bringing high-flying energy and excitement to the National Finals. 

The Hoop Trike, the latest addition to HoopJeepney's mobile basketball experience, took the game outside the court with a modified tricycle equipped with a basketball hoop. It highlighted streetball's grassroots ethos and accessibility, transforming everyday areas into playable courts.

Together, these events elevated the ambiance throughout the National Finals, resulting in an immersive streetball experience that emphasized skill, camaraderie, and a common love of basketball.

Philippine Basketball Headed to the Global Stage

Beyond the sport, the Red Bull Half Court 2026 Philippines National Finals showcased the passion that continues to inspire basketball culture throughout the country. From teammates rallying around each other to courtside supporters making every possession a memorable moment, the tournament exemplified the community, pride, and energy that define the Philippines as the Capital of Streetball.

Pilipinas Aguilas is headed to the World Finals motivated, especially since the game is happening on their home turf. 

“There is pressure because we want to show up for the Philippines and represent the Philippines well. But also, it’s motivating because all our family and friends are gonna be here to support us, and we’ll have all the extra support and encouragement.” ~Trina Guytingco

JSKILLS is fueled with the same drive as they prepare for the World Championship. 

“We are much more motivated now, knowing that the entire country is rooting for us at the World Finals. We will prepare, and we’ll give our best to make sure we are representing the Philippines as best as we can.” ~TH Tumalip

With JSKILLS and Pilipinas Aguilas earning their spots at the Red Bull Half Court 2026 World Finals in Manila this December, the Philippines now prepares to bring its unique brand of streetball energy onto the global stage.

 

Support the squads as they carry the Philippine flag into the Red Bull Half Court 2026 World Finals in Manila. Visit Red Bull Philippines’ official website and social media channels (Facebook | Instagram | TikTok) for more information.

About Red Bull

Red Bull gives wings to people and ideas. As a functional beverage, we give wings to people by vitalizing the body and mind – supporting their dreams and aspirations through their passion for sports.

Ajinomoto Philippines Launches the World of Ajinomoto PH, an Immersive Tour

Ajinomoto Philippines Corporation (APC) is opening the doors to its Bulacan facility to offer the World of Ajinomoto Philippines Factory Tour, a fun and engaging learning experience that takes visitors on a journey through the science, innovation, and people behind the global pioneer and well-known seasonings brand. 

This uniquely designed tour focuses on the discovery of umami, the first basic taste; the history and science of monosodium glutamate (MSG); and the emergence of APC as a trusted flavor enhancer among Filipino cooks and foodies for over 65 years.

This product infographic display welcomes guests as they enter the World of Innovation and shows a glimpse of the complete product portfolio of Ajinomoto Philippines Corporation.

The World of Ajinomoto Philippines Factory Tour provides an in-depth look at how Ajinomoto products are manufactured, packed, stored, and delivered in the Philippines, with strict quality controls and environmentally friendly operations. A sensory experience of umami was created to help visitors grasp the rich, savory flavor that complements many of the brand's products.

Ajinomoto Philippines Corporation executives present during the Factory Tour (L-R): Senior Vice President Mr. Makoto Tanabe, President Mr. Daizaburo Koga, and Director for Sales, Marketing, and Public Relations Ms. Mika Makino

Free for all interested goers, the World of Ajinomoto Philippines Factory Tour is part of APC’s efforts in contributing to the Ajinomoto Group’s 2030 Roadmap, aiming to help extend a healthy life expectancy for 2 billion people and reduce their environmental impact by 50%. 

The World of Hygiene greets the tour patrons as they enter the factory premises as it is imperative that everyone washes their hands as they enter. 

APC President Daizaburo Koga stated that opening the Bulacan factory to the public is in response to ongoing and expanding requests from students, educators, organizations, and community groups seeking meaningful knowledge-building and experiential learning opportunities. In recent years, it has conducted a clear factory tour for high school and college students.

“We realized that our factory has a story worth sharing. This led us to design a more structured and engaging factory tour experience. We designed the factory tour so people can see what we mean by our ‘Eat Well, Live Well’ philosophy. It is really about encouraging everyone to enjoy delicious, nutritious meals that positively impacts well-being. All our actions are directed towards contributing to a healthier, more sustainable society.” ~Daizaburo Koga, APC President

The World of Ajinomoto PH includes the “World of Innovation”, which is the production building of all the dried goods. 

The World of Ajinomoto Philippines Factory Tour is an opportunity for APC to demonstrate its commitment to promoting nutrition, health, and sustainability. Initiatives such as I Love Veggielicious®, which encourages more vegetable consumption; BawAsin®, which encourages reducing salt intake without sacrificing deliciousness; and the factory's transition to 100% renewable energy, as well as the deployment of a pioneering 40-foot Electric Vehicle (EV) tractor head and trailer wing van for sustainable logistics, reflect these core values.

Products are carefully tracked, sorted, and prepared for delivery in the World of Chambers. Operating under a precise and coordinated system, the warehouse places safety as its utmost priority.

Products are delivered by the EV truck from the factory to the logistic hubs for redistribution and delivered to various sales stations. 

The charging station Powers the EV truck and can fully charge the vehicle in an hour and a half. 

The World of Ajinomoto PH Factory Tour is open every Tuesday and Thursday, with tour sessions available in the morning at 9:00 AM to 11:00 AM and afternoon, 3:00 PM to 5:00 PM. Each tour session requires at least 15 participants to proceed while special arrangements can also be made for larger groups with advance notice.

Sign up now to secure a spot in the next available tour! Please email worldofajinomotoph.vc6@asv.ajinomoto.com or call 09171283858.  

Interested visitors may also book their tours through this link: https://www.ajinomoto.com.ph/worldofajinomotoph.

Bounty Celebrates 40th Anniversary, Commits to Strengthening Food Security

As the massive industrial agriculture company commemorates 40 years of improving food, Bounty pledged to assist the nation in achieving food security and self-sufficiency.

This was the main point of Atty.'s message. Kenneth Cheng, President of Fresh Group and CEO of Bounty Fresh Group Holdings, Inc., at the company's milestone celebration on June 25 at the Marquis Events Place in Bonifacio Global City, Taguig.

Key Bounty executives, media partners, and industry experts participated. Company representatives used the occasion to reflect on Bounty's journey, give their perspectives on the nation's agriculture industry and food security, and talk about what lies ahead.

As the massive industrial agriculture company commemorates 40 years of improving food, Bounty pledged to assist the nation in achieving food security and self-sufficiency.

This was the main point of Atty.'s message. Kenneth Cheng, President of Fresh Group and CEO of Bounty Fresh Group Holdings, Inc., at the company's milestone celebration on June 25 at the Marquis Events Place in Bonifacio Global City, Taguig.

Key Bounty executives, media partners, and industry experts participated. Company representatives used the occasion to reflect on Bounty's journey, give their perspectives on the nation's agriculture industry and food security, and talk about what lies ahead.

"For four decades, Filipinos have given Bounty a place on their tables, and the biggest way we can pay back their trust is by strengthening the country's food security. We're committed to safeguarding food security for all Filipinos through agricultural production and leadership." ~Kenneth Cheng, President of Fresh Group and CEO of Bounty Fresh Group Holdings, Inc.

In 2022, the Philippines placed 67th out of 113 nations in the Global Food Security Index. Four years later, the country is facing the same dilemma, with the Department of Social Welfare and Development promoting food security through regional collaboration.

Bounty intends to address this by strengthening local agricultural production and assisting the country in becoming food self-sufficient. The company collaborates with Filipino farmers, giving them with tools, technological support, and training, as well as market access required to succeed in a competitive environment.

These activities serve to ensure fresh, safe food for the country while also actively promoting a better, more sustainable Philippine poultry business.

"We want the whole agricultural sector to thrive together, so we empower thousands of entrepreneurs across the country and help farmers and livestock raisers succeed by providing advanced nutrition, technology, and technical support that improve animal health, productivity, and profitability. When our partners succeed, they help strengthen food security, create jobs in their communities, and ensure Filipino families continue to have access to safe, high-quality, and affordable food." ~Mr. Rodolfo Abelardo "Polo" Ablazo, general manager of the Commercial Feeds - Agribusiness Group

Food made better

Bounty's humble beginnings date back to Santa Maria, Bulacan, when it was a single-layer farm with 5,000 chickens. Over the years, it has invested in grandparent farms, parent stock farms, hatcheries, dressing factories, feed mills, and cool-cell broiler complexes to ensure that all of its products are safe and of excellent quality.

By 2023, the corporation had converted from many Bounty enterprises to One Bounty with four core groups: Bounty Fresh Group, Agribusiness Group, Branded & Value-Added Group, and Restaurant Group, each with a distinct focus of operations within Bounty. This change attempted to consolidate strategic vision, allowing seamless collaboration. Maximizing the overall value provided to partners and customers. This integration ultimately benefited the company's whole ecology.

"For 40 years, Filipinos have trusted and allowed us to be part of their meals, so we share our success with everyone who welcomed us to their tables. We will continue to provide comfort food that makes every moment better." ~James Benedict Carreon, president of Restaurant Group

"Our diverse portfolio of convenient, high-quality, and nutritious products is what makes Bounty a household fixture daily. We will continue to push the boundaries of food innovation, staying true to our commitment to 'food made better." ~Arch. Edwin Chen, president of Branded & Value-Added Group

Bounty's comprehensive approach--from feeding cattle to fueling the nation--solidifies its position as a pillar of the country's agriculture economy. As the company celebrates its 40th anniversary, it commits to continue innovating and partnering to ensure that a more food-secure tomorrow is within reach for the nation.

Today, the company continues to grow with more than 2,200 stores nationwide under the country's leading takeaway brands, Chooks-to-Go and Uling Roasters.

About Bounty

Bounty is a large-scale industrial agriculture corporation founded by the Cheng family in 1986 with 5,000 birds in its layer farm in Sta. Maria, Bulacan and is now the second-largest poultry integrator in the Philippines. It started as Bounty Farms Inc., a producer of table eggs that became the standard for quality and freshness with its "golden yolk," a unique color of yolk achieved through the hen's good nutrition and excellent living conditions. In 1993, Bounty Fresh Food Inc. was created to compete in the broiler integration segment.

Today, Bounty operates with a singular, driving purpose: to innovate more to improve the lives of families through life's bounty. With a vision to be the trusted choice, everyday, everywhere, Bounty seamlessly integrates poultry farming, feed operations, and retail networks to deliver value, modern food solutions, and happiness to millions of customers nationwide.

Vermosa Green Run continues to boost young runners of Takbo Kabitenyo

Vermosa Green Run, a multi-level competition that promotes ecosystem protection, animal welfare, and sports development, has renewed its partnership with Takbo Kabitenyo, a Cavite-based running group dedicated to nurturing aspiring track and field athletes from the province.

Vermosa recently delivered over race kits to the organization to finalize their cooperation for the third straight year. Each Takbo Kabitenyo runner also received race-day necessities from this year's sponsors, Merrell and Gatsby.

By supporting Takbo Kabitenyo, Vermosa hopes to provide more exposure and significant chances for promising Cavite athletes as they pursue their sporting goals of becoming national athletes. By promoting young athletes, Vermosa demonstrates its commitment to grassroots sports development.

Green Run 2026 will kick off on June 28 at Ayala Vermosa Estates, giving runners of all fitness levels the opportunity to compete, perfect their running talents, and enjoy the company of other members of the running community. Proceeds from Green Run 2026 will help the Haribon Foundation, Takbo Kabitenyo, and the Pawssion Project. The event is also sponsored by Oishi, Merrell, Pocari, Salonpas, Booster C, Fitbar, Gatsby, Milo, Apex, Topbreed, Dunsk Kuhner, Baby Boo, Chef Special, Entrée Gourmet Pet Treats, Saint Roche, The Gourmet Specialist, Zert, and Wonderpaw.

For more information about The Green Run 2026 and to register, visit ayalaland.myruntime.com/register.

Insta360 Launches Luna Ultra and Expands Retail Presence Across the Philippines

Insta360 made its formal entry into the Philippine gimbal camera market with the Luna Ultra, which combines professional imaging, intelligent stabilization, and AI-powered creative functions in a small, portable design.

Luna Ultra, which was co-engineered with Leica, combines Insta360's picture capabilities with Leica's well-known optical pedigree to deliver a powerful tool for storytellers, filmmakers, and artists seeking high-quality footage without the hassles of traditional camera systems. Insta360 Philippines is expanding its nationwide retail and customer support network to coincide with the launch of Luna Ultra.

Along with the launch of Luna Ultra, Insta360 Philippines is expanding its statewide retail and customer service network. After opening more than 30 authorized retail outlets in 2025, the company aims to have 50 shops nationally by the end of 2026. Customers and manufacturers in important areas will benefit from better access to Insta360 products.

Professional Imaging, Co-Engineered with Leica

Luna Ultra is built on a dual-camera system co-engineered with Leica, which combines a Leica Summicron wide lens with a dedicated telephoto lens to provide more creative alternatives. Luna Ultra's dual imaging chips and 4nm AI processor improve image processing. Excellent image quality over a wide range of shooting settings, as well as insightful scene optimization.

The camera's 1-inch sensor produces breathtaking 8K video and high-resolution images with impressive depth, dynamic range, and color accuracy. Photographers may capture distant views without sacrificing image quality with a sophisticated telephoto system that offers up to 12× zoom, including 6× lossless zoom.

Support for 8K30fps recording, Dolby Vision, 10-bit I-Log, and Leica color profiles further

elevates the creative experience for both everyday creators and professional storytellers.

Intelligent Capture, Designed for Creators

Built around a compact 3-axis stabilized gimbal system, Luna Ultra delivers smooth and professional-looking footage in a lightweight form factor designed for everyday use.

An industry-first detachable 2-inch OLED touchscreen enables remote monitoring and control, while Deep Track 5.0 uses advanced AI-powered tracking to keep subjects perfectly framed. Together with PureVideo low-light technology and AI-assisted editing tools, Luna Ultra helps creators focus less on technical settings and more on storytelling.

Expanding Insta360's Presence in the Philippines.

"As the Insta360 community continues to grow in the Philippines, our focus this year is to further enhance the customer experience through more educational exchanges, community engagement opportunities, and continuous improvements in our after-sales service standards. We believe great products should be matched with great support, helping creators get the most out of their creative journey." ~Henry Hsu, Principal Consultant, Insta360

The company is also preparing for the future opening of its first flagship store outside China, with Cebu being considered as a key location. The flagship store aims to provide an immersive brand experience where consumers can explore Insta360's latest technologies, participate in workshops, and engage directly with the growing creator community.

Availability and Pricing

Luna Ultra is now available in the Philippines through authorized Insta360 retailers nationwide, with two bundle options:

Suggested Retail Pricing:

• Luna Ultra Standard Bundle ‒ PHP 46,790

• Luna Ultra Creator Bundle ‒ PHP 59,490

About Insta360

Insta360 is a global leader in imaging technology, developing innovative cameras and creative tools that empower people to capture and share their stories in extraordinary ways.

For product information, store locations, and the latest updates, follow Insta360 Philippines' official social media channels and authorized e-commerce stores.

Follow Insta360 Philippines:

Facebook: https://www.facebook.com/Insta360PH

Instagram: https://www.instagram.com/insta360_philippines/

Luna Ultra is available through authorized Insta360 retailers nationwide and official e-commerce

SM Supermalls Fuels the Biggest Running Movement in the Philippines

Galaxy Manila Marathon 42km gunstart on June 12, 2026

When more than 25,000 runners took over EDSA for the historic Galaxy Manila Marathon, they were not just participating in one of the country's biggest races. They were part of a growing movement that is transforming how Filipinos experience running.

From record-setting marathons and major race series to inclusive community runs and pet-friendly events, SM Supermalls is emerging as one of the driving forces behind Philippine running. Through its expanding portfolio of race events and the SM Active Hub platform, SM continues to bring world-class running experiences closer to communities across the country.

Runners took on the historic EDSA route, connecting SM Mall of Asia and SM North EDSA, with the course passing SM Megamall and crossing the iconic Guadalupe Bridge before looping back to SM Mall of Asia.

The Galaxy Manila Marathon marked a defining moment in that journey. For the first time, participants ran along EDSA, connecting SM Mall of Asia and SM North EDSA in a landmark race that celebrated fitness, community, and national pride. The historic route transformed one of the country's most recognizable thoroughfares into a symbol of movement and unity, creating a race experience that captured the imagination of runners from across the Philippines and beyond.

The success of the Galaxy Manila Marathon demonstrated SM Supermalls' ability to stage large-scale sporting events while delivering memorable experiences that extend far beyond the finish line.

But the Galaxy Manila Marathon is only part of a much bigger story.

Long before the historic race took over EDSA, SM Supermalls had already been building momentum through a diverse calendar of running events. Since the start of the year, thousands of runners have gathered at SM destinations for races such as the Earth Day Run, Star Wars Run, Doraemon Run, Women's Run PH, multiple legs of the Sante Barley Trilogy Run Asia, community fun runs, and fitness events that welcomed participants of all ages and fitness levels.

From the Star Wars Run for fans to the Pet Express Doggie Run for fur parents, SM Supermalls continues to champion inclusive running experiences that bring together communities of all ages, interests, and lifestyles. 

These events showcase the breadth of SM Supermalls' running ecosystem. From themed runs that bring together pop culture fans and families, to advocacy-driven races, competitive road events, and marathon majors, SM continues to create experiences that appeal to every type of runner.

From the vibrant Pride Run at SM City Lanang, which celebrates diversity, inclusivity, and community, to the Singlife Iloilo Marathon at SM City Iloilo, one of the country's premier race events, SM Supermalls continues to bring world-class running experiences closer to Filipinos while fostering active lifestyles and stronger communities nationwide. 

Building on that momentum, SM Supermalls continues to host and support some of the Philippines' biggest and most anticipated races, including the SM2SM Run in Cebu, Singlife Cebu International Marathon, Singlife Iloilo Marathon, HOKA Midnight Run Asia, Pride Run, Decathlon Run, Pet Express Doggie Run, Sante Trilogy Run Asia National Finals, and races under the Philippine Marathon Majors series. Together, these events are helping establish SM Supermalls as one of the country's largest and most diverse platforms for running and active lifestyles.

The Doraemon Run at SM Mall of Asia and Cebu's flagship SM2SM Run showcase the diversity of SM Supermalls' running ecosystem, offering experiences for everyone from families and first-time runners to seasoned athletes while promoting active lifestyles and community engagement across the country. 

Run with pride on June 21 at SM Mall of Asia and celebrate diversity, inclusivity, and community through movement. For registration details and event updates, visit the SM Mall of Asia Facebook page or RUNRIO's official channels. 

Continuing the momentum, thousands of runners are expected to gather at SM Mall of Asia on June 21 for the Pride Run, one of the country's largest running events celebrating Pride Month. Bringing together runners, allies, families, and communities, the event combines fitness, self-expression, and inclusivity in a colorful celebration of diversity. The run reflects SM Supermalls' commitment to creating spaces where people can come together, embrace active lifestyles, and celebrate what makes every individual unique.

Women's Run PH reflects SM Supermalls' commitment to creating inclusive running experiences, empowering women through fitness while strengthening communities through shared moments of movement and achievement. 

At the center of this effort is SM Active Hub, SM Supermalls' sports and fitness platform that connects communities through running events, fitness programs, training sessions, and wellness activities. Through SM Active Hub, runners gain access to year-round experiences that support every stage of their fitness journey, from training and recovery to race-day participation and community engagement.

Runners make the most of the MOA Sky running path at SM Mall of Asia, a popular training destination for participants preparing for SM Supermalls' growing calendar of running events and marathon experiences. 

What sets SM Supermalls apart is its ability to create seamless race-day journeys, from registration and race expos to training, recovery, dining, shopping, and entertainment, delivering the maxed-out experiences that today's runners and families seek.

From race kit claiming to meet-and-greet moments with Doraemon, SM Supermalls delivers maxed-out experiences that extend beyond race day, creating exciting and memorable moments for participants of the Star Wars Run, Doraemon Run, and other community-driven running events. 

Through its network of 90 malls nationwide, SM Supermalls has transformed running into a movement that reaches communities across Luzon, Visayas, and Mindanao. From a historic 25,000 runners at the Galaxy Manila Marathon to more than 100,000 participants expected across its race calendar, SM Supermalls is helping shape the future of running in the Philippines.

As the country's most loved mall, SM Supermalls continues to create destinations where every finish line leads to new experiences, every race becomes a shared celebration, and every runner feels part of something bigger.

Because when the Philippines runs, it runs through SM Supermalls.

About SM Supermalls

SM Supermalls is evolving—shaping how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 8 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM.

Water finds its second life through SM Green Movement’s conservation program

In 2025, SM recycled 6.6 million cubic meters, or roughly 6.6 billion liters of water – an amount that is equivalent to nearly a thousand times the water consumption of Metro Manila daily.

According to the United Nations, nearly half the global population faces severe water scarcity for at least one month every year. For SM, its year-round advocacy takes on greater urgency amid rising water scarcity concerns and a prolonged El Niño. As climate pressures and escalating water demand intensify strain on water resources, SM Supermalls steadfastly prioritizes water conservation and the circular use of this essential resource. 

An advocacy that started 30 years ago

SM Supermalls’ initiatives began in the 1990s with the installation of a Sewage Treatment Plant (STP) at SM Southmall, aimed at conserving water and protecting the environment of nearby communities. Since then, the mall operator has expanded its water conservation efforts, with 90 malls now equipped with facilities that recycle wastewater annually. 

The mall operator has also embraced innovation to help reduce flooding and enhance water recovery efforts. SM City Baguio’s Rainwater Treatment Facility, for example, collects and treats rainwater for operational use by its tenants and kitchen facilities. From its first day of operations in November 2022 to December 2025, the facility has processed 53,740 cubic meters of rainwater, equivalent to serving an estimated 63,706 households.

“Since the 1990s, SM has always prioritized the welfare of nearby communities and the environment. Water is a very precious resource, and we are committed to ensuring its sustainable use for the benefit of present and future generations. As SM Supermalls moves forward, it will continue to pioneer environmental systems and practices across our malls. We will continue working towards a resilient, sustainable, and eco-friendly future.” ~Liza B. Silerio, SM Supermalls Vice President for Corporate Compliance and Sustainability

SM Supermalls’ integrated networks recycle waste and rainwater for non-potable applications such as cleaning, irrigation, and watering its greeneries across its properties. Not only do the systems reduce demand for fresh water, but they also drive more sustainable and resilient operations, especially during seasonal shortages. 

The institution has accelerated its water conservation initiatives in its two new malls in 2025. SM City La Union has a 760-cubic-meter rainwater catchment system and a 543-square-meter sewage treatment plant, enabling efficient water use and enhanced wastewater management. Meanwhile, SM City Laoag has a self-sustaining water network that converts deep well water into a potable supply.

SM Supermalls' longstanding green initiatives have garnered multiple industry distinctions, including the Bantayog ng Lawa Para sa Kalikasan from the Laguna Lake Development Authority (LLDA) awarded to SM Mall of Asia and the first ever Gawad Taga-Ilog Award bestowed upon a private entity by the Department of Environment and Natural Resources (DENR) to SM Prime for supporting water stewardship.

About SM Supermalls

SM Supermalls is evolving—shaping how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.

As one of Southeast Asia’s largest mall developers and operators, with 90 malls in the Philippines and 9 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.