Goodday Friz Breaks Guinness World Records™ for the Largest Carbonated Beverage Party with 766 Participants

(Center) Lance Gokongwei, President and CEO of JG Summit Holdings, Inc., and Asahi South, Central and Southeast Asia Group CEO Erwin Selvarajah hold the Guinness World Record certificate for Goodday Friz, which broke the record for the largest carbonated beverage party with 766 participants.

Goodday Friz, a carbonated cultured milk drink, made a Guinness World Record-breaking debut.  The gathering drew 766 Filipinos to establish a new world record for the Largest Carbonated Beverage Party.

(L-R) Lance Gokongwei, President and CEO of JG Summit Holdings, Inc., Caycee Dolan, GWR Rep, and Asahi South, Central and Southeast Asia Group CEO Erwin Selvarajah holding the Guinness World Record certificate, marking Goodday Friz’s “Friztory”-making moment.

The event, aptly named "Making Friztory," took place on July 30, 2025, at the Blue Leaf Cosmopolitan in Bridgetowne, Quezon City. It was a crazy good fusion of pop, fizz and joy.  The audience hoisted cans of Goodday Friz in a synchronized toast, gaining the GUINNESS WORLD RECORDS™ for Largest Carbonated Beverage Party.  The once-in-a-lifetime celebration marked a watershed moment in beverage history.

Guinness World Record for ‘The Largest Carbonated Beverage Party” achieved by Goodday Friz

Industry leaders Lance Gokongwei, President and CEO of JG Summit Holdings, Inc, and Asahi South, Central, and Southeast Asia Group CEO Erwin Selvarajah were also in attendance at the Goodday Friz launch, which marked the start of an exciting collaboration that will redefine the beverage landscape in the Philippines.

A Healthier Fizz for a New Generation

Goodday Friz mixes the citrus sparkle of soda with the creamy tang of cultured milk. It is fortified with Lac-Shield™ paraprobiotics to support immunity and delivers a crazy fantastic flavor.  It is soda redesigned for Filipinos who are mindful of their dietary choices.

“Goodday Friz isn’t just your regular soda, it’s a new kind of refreshing and flavorful carbonated drink with a unique twist because it’s made with cultured milk. We want to offer an innovative drink, and what better way to launch our newest Goodday product than by celebrating with our consumers during this exciting history-making event.” ~Oscar Villamora Jr., URC Managing Director for Beverages

The record-breaking crowd of 766 Goodday Friz enjoyers, alongside members of Cloud 7, raised their cans of Goodday Friz during the historic attempt. 

CLOUD 7, the growing P-pop sensation, was revealed as Goodday's first brand ambassador, adding to the frenzy.  During the record-breaking occasion, the crowd was energized by their powerful live performance.  CLOUD 7 also performed a fun dance version of "Soda Pop" to commemorate the occasion.

“We’re thrilled to enter the Philippine soda space with a product that offers both fizz and function. Goodday Friz delivers a refreshing taste with a health boost. It’s perfect for today’s on-the-go, wellness-minded consumers.” ~Hemalatha Ragavan, CEO of Asahi Southeast Asia and Exports (Multi-Bev)

The excitement didn't end there; guests were treated to Goodday Friz-themed activities such as "Friz Fill-Up Frenzy," in which players caught fizzy bubbles, cultured milk, and oranges to fill a virtual can, and "Friz Fuzed," a jigsaw challenge to find the right way to Friz.

Goodday Friz comes in two delicious flavors: Original and Orange, both low in calories and high in paraprobiotics, which help promote immunity.  Goodday Friz, which combines the smooth creaminess of cultured milk with the zesty fizz of soda, is designed to refresh your taste buds and boost your vibe, whether you're relaxing alone or with your friends.

Now available nationwide, Goodday Friz invites everyone to experience this crazy good fusion of flavor and function.

The newest product of Asahi Beverages, Goodday Friz, is officially distributed by Universal Robina Corporation (URC). URC manufactures and distributes other well-loved Pinoy snack and beverage products such as C2 Cool and Clean, Great Taste Coffee, Jack 'n Jill Piattos, Nova, Maxx, Cloud 9, Magic Crackers, and many others. To learn more about URC, visit its website, Facebook page and TikTok account.

Pepsi-Cola Products Philippines, Inc. (PCPPI) Batangas Plant establishes a standard for manufacturing excellence and sustainability

Pepsi-Cola Products Philippines, Inc. (PCPPI), the country's sole maker of PepsiCo products, is strengthening its position as a beverage industry leader via sustained expansion and innovation.  Tomas, Batangas Plant—one of the most modern and environmentally friendly plants in its national network.

As part of its ambitious transformation strategy, PCPPI is expanding operations and implementing world-class standards in manufacturing, food safety, environmental stewardship, and community engagement.  The Sto. Tomas Plant exemplifies these goals, offering as a paradigm for operational excellence and purpose-driven growth.

Innovation and Quality

Home to the Southern Tagalog Regional Office (STRO), the Sto. Tomas Plant facility is PCPPI's most modern bottle production site to date. The new PET line, which produces carbonated soft drinks in highly recyclable polyethylene terephthalate (PET) bottles, increases production capacity while reaffirming the company's commitment to sustainability and circularity.

Currently, the facility has seven fully operational lines, producing the classic PepsiCo beverages that Filipinos have loved for over 70 years.  Every bottle produced demonstrates PCPPI's meticulous attention to international quality, food safety, and operating standards.

“Every bottle tells a story of quality, innovation, and purpose. The Sto. Tomas plant is a shining example of our commitment to building a future-ready organization that delivers both business excellence and meaningful impact. This transformation is no longer just a program: it’s a movement. We are building a resilient, high-performing organization guided by courageous people and enabled by world-class systems.” ~Phyo Phyu Noe, PCPPI President and CEO

Commitment to Food Safety

PCPPI continues to embody the finest way to demonstrate excellence: commitment and consistency.  The corporation operates 12 manufacturing plants around the country, including Sto.  Tomas obtained recommendations for the coveted Food Safety System Certification (FSSC), which is a globally recognized standard.

FSSC certification gives PCPPI a significant competitive advantage in the market because it validates the company's ability to produce safe food and packaging products, reduce operational risks, implement resource optimization initiatives, strengthen supply chain partnerships, and adhere to rigorous food safety protocols.

The FSSC-recommended facilities include plants in Santo Tomas, Muntinlupa, San Fernando, Rosario, Davao, Bacolod, Naga, Zamboanga, Cagayan de Oro, Iloilo, Tanauan, and Cebu City.

Sustainability at the Core

Sustainability practices are deeply embedded in the Sto. Tomas plant’s daily operations. PCPPI’s environmental, social, and governance (ESG) milestones highlight its progress on multiple fronts:

• 13,000 metric tons of post-consumer plastic collected under the Extended Producer Responsibility (EPR) Law
• 237 million liters of water saved through conservation and reuse technologies
• 44% reduction in inventory losses thanks to improved supply chain and planning systems

These accomplishments reflect PCPPI’s unwavering focus on water stewardship, plastic circularity, and energy efficiency, proving that growth and environmental responsibility can go hand in hand.

Building the Future

Following its recently finished Annual Stockholders' Meeting, PCPPI confirmed its transformation strategy based on innovation, agility, and responsible business practices.  As the organization prepares for its next phase in 2025, the Sto.  Tomas plant is a critical enabler of this journey.

Beyond production excellence, the Sto. The Tomas factory actively contributes to regional development by creating jobs, supporting local businesses, and connecting with surrounding communities.  To date, the facility employs more than 600 people from Batangas and adjacent areas.

This month celebrates the anniversary of PCPPI, the Sto. The Tomas plant represents the company's long-term commitment to people, the environment, and performance, paving the way for a stronger, more sustainable future in the Philippine beverage industry.