According to a recent estimate published by the independent third-party research organization Sunpower Consulting Group, TCL Fresh Air Air Conditioners will be the market leader in global sales in 2024. This considerable lead reflects the widespread popularity of TCL's FreshIN series among consumers and confirms TCL's position as a global leader in the fresh air AC market.
Leading Global Sales in Fresh Air ACs, TCL Air Conditioners Secure Market Advantage through Early Deployment
TCL's No. 1 rating in worldwide fresh air AC sales is due to its forward-thinking approach and continual technological innovations.
While other air conditioner makers stayed focused on traditional cooling and heating capabilities, TCL identified the growing demand for smart and healthy air solutions and launched a strategic plan in the fresh air AC category.
TCL has made steady progress in fresh air technology, unveiling its Global Fresh Air Strategy in 2021, releasing FreshIN 3.0 in 2023, and officially debuting the fifth-generation FreshIN C7 in 2024.
Take FreshIN 3.0 as an example: this next-generation fresh air AC improves user experiences with features like healthy fresh air, AI voice control, and AI energy savings. It produces a healthier breathing environment by delivering fresh air from outside on a regular basis, eliminating smells and dryness while decreasing fatigue. It also includes a Quadruple Noise Reduction System, which reduces noise levels by 17%, offline voice control with sound source localization for directional airflow, and an AI energy-saving algorithm that adjusts operation based on indoor and outdoor conditions, resulting in over 37% energy savings.
FreshIN 3.0 stood out at CES 2025, winning the "Smart Fresh Air Technology Innovation Award" and capturing extensive attention from industry professionals and worldwide customers alike.
Global Deployment and Technological Leadership Drive Export Volume to Top Rankings in Multiple Countries
TCL's foreign expansion has quickened as the world has become more globalized. TCL's abroad business currently accounts for 65% of its entire revenue, spanning worldwide manufacturing and international brand operations.
According to industry data, TCL ranked first in export volume in the Philippines, Panama, Algeria, and Ukraine from January to December 2024. This definitely demonstrates TCL's rising presence in the worldwide fresh air AC market.
TCL's success is due not just to sales growth, but also to its in-depth understanding of fresh air technology trends, which has guided the entire industry forward.
With increased consumer awareness of air quality and health, the global air conditioning market is shifting from basic temperature control to comprehensive air quality management. TCL has maintained its lead by focusing on user-centered innovation and creating the industry's most complete fresh air product portfolio, covering all capacity and pricing ranges.
TCL's global leadership in fresh air AC sales stems from relentless innovation and outstanding execution of its globalization strategy, giving it a top choice for consumers looking for smart and healthy living.
Deep Market Insights and Industry-Leading Manufacturing and R&D Capabilities
TCL Air Conditioners has been in the industry for over 20 years and operates 11 production bases in Zhongshan, Wuhan, Jiujiang, Nansha, Indonesia, and Brazil, with an annual production capacity of more than 38 million units and sales exceeding 20 million units. Its products are sold in more than 160 countries and regions, placing it among the top three in domestic air conditioning sales and the top two in exports.
TCL specializes at tailoring goods to regional demands based on local expertise. For example, Middle Eastern models are subjected to harsh 60°C cooling testing, Nordic units are evaluated for -30°C heating performance, Southeast Asian units have anti-rust evaporators for humid regions, and eco-friendly R290 refrigerant models fulfill European criteria. This "global customization" demonstrates TCL's dedication to outstanding international quality.
TCL's R&D team of over 1,000 professionals leads in nine core technologies: Smart Fresh Air Technology for Deep Sleep Optimization, AI Energy-Saving Technology, High-Efficiency Quite Operation Fresh Air Technology, Energy-Saving Heat Pump Technology, High-Volume Fresh Air Low-Noise Technology, Compact High-efficiency Inverter Control Technology, Smart Gentle Breeze Technology, Strong Cooling in High Ambient Temperature Technology, and All-condition Operation Energy-Saving.
TCL has transitioned from a traditional HVAC manufacturer to a provider of smart and healthy air solutions. Moving forward, TCL will maintain its "Smart & Healthy" positioning, grow its global reach, and launch innovative products with high user value, therefore strengthening its global market leadership.
In an era when healthy air is a global consensus, TCL's position as the world's best-selling fresh air AC brand demonstrates both its duty and strength as an industry leader—enabling better breathing experiences for people throughout the world via technology.
About TCL Philippines:
TCL Electronics (HKG:1070) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets worldwide. TCL specializes in the research, development, and manufacturing of consumer electronics products, including TVs, audio, and smart home appliances. Visit the TCL home page at https://www.tcl.com/ph/en.
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