Cetaphil has officially launched Cetaphil SkinLabs: Derm On Tour, a statewide project aimed at bringing expert skin advice directly to Filipino communities.
Building on the success of Cetaphil SkinLabs in 2025, the brand's immersive science-led platform, Derm On Tour is the next stage in Cetaphil's commitment to converting dermatological research into practical, everyday skincare information for Filipinos.
Some of the country's top personalities attended the launch event, including Anne Curtis, Catriona Gray, Donny Pangilinan, Hannah Pangilinan, Atasha Muhlach, Kaila Estrada, and Cassy Legaspi, as well as Cetaphil Baby ambassadors Nico Bolzico, Andi Manzano, Jess Wilson, and Laura Lehmann.
Together with dermatologists and pediatric experts, these individuals worked to highlight the need of science-backed skincare and expert advice, particularly for Filipinos with sensitive skin.
Beyond just a commercial event, the launch signaled the beginning of a larger movement: delivering dermatological education to average Filipinos and enabling them to better understand their skin.
“Sensitive skin is more common than many people think, yet access to expert skincare guidance isn’t always easy. Derm On Tour is our way of bringing dermatological expertise closer to Filipino communities—so people can better understand their skin and make informed decisions about skincare.” ~Mark Joseph Sarmiento, Cetaphil Business Unit Head
Science-Backed Skincare for Every Skin Story
Throughout the event, board-certified dermatologists and pediatric experts were present in every part, explaining the science underlying sensitive skin and facilitating discussions about correct skincare routines. Their attendance reaffirmed Cetaphil's long-standing reputation as a brand trusted and recommended by dermatologists around the world.
Guests were also welcome to stop by the Derm On Tour booths, where they could explore interactive skincare stations and get free dermatologist consultations, allowing them to better understand their personal skin concerns and receive expert advice firsthand.
Dermatologists emphasized how modern lifestyles—pollution, blue light exposure, stress, and lack of sleep—can have a substantial influence on skin health, especially for those with sensitive skin.
This science-first approach is key to Cetaphil's philosophy: providing clinically proven skincare treatments that are both effective and soothing on sensitive skin.
Among the innovations exhibited at the event were the newest Advanced Defence AM Serum and restoration & Renew PM Serum, which are designed to work together to help defend the skin from daily environmental stressors while promoting nightly restoration.
Celebrities Share Their Personal Skin Journeys
The presence of Cetaphil ambassadors heightened the excitement of the event, as they shared their unique skincare experiences and how understanding their skin has influenced their routines.
Anne Curtis, an actress and lifelong Cetaphil enthusiast, believes that skincare is about finding solutions that work consistently despite a busy schedule.
“Life can get busy with work and family, so I appreciate skincare that’s effective but uncomplicated. Cetaphil has always been about gentle care that works, and that’s something I truly value.” ~Anne Curtis, Cetaphil Advocate
Meanwhile, Miss Universe 2018 Catriona Gray spoke about the importance of protecting the skin from everyday stressors.
“When you’re constantly on the go, your skin goes through a lot. Learning from my derma about how to defend and repair the skin barrier really changed how I approach my skincare routine.” ~Catriona Gray, Miss Universe 2018
The younger generation of ambassadors, including Donny Pangilinan, Hannah Pangilinan, and Atasha Muhlach, also encouraged young Filipinos to go beyond online skincare trends and seek expert guidance on caring for their skin.
Meanwhile, Cetaphil Baby Ambassadors Nico Bolzico, Jess Wilson, Andi Manzano, and Laura Lehmann shared their own parenting experiences and the learning curve that comes with caring for delicate baby skin.
“Once you realize how delicate baby skin really is, you become much more mindful about the products you use. Having access to expert advice really helps you make better decisions for your child.” ~Andi Manzano, Cetaphil Baby Ambassador
Cassy Legaspi and Kaila Estrada, newly appointed ambassadors, believe that joining the Cetaphil family entails urging others to listen to their skin and choose gentle, science-based treatment.
Together, these voices underline Cetaphil's idea that everyone has a skin story and deserves access to expert skincare advice. This is a continuation of Cetaphil's broader campaign under #ForEveryonesSensitiveSkin, emphasizing the company's commitment to make sensitive skincare inclusive, accessible, and science-based.
Join the conversation using #CetaphilDermOnTour and #ForEveryonesSensitiveSkin.
For more information on Cetaphil SkinLabs Derm On Tour, follow @CetaphilPH on Instagram, Facebook and TikTok. Cetaphil products are available at Watsons, Mercury Drug, leading e-commerce platforms, and other key retailers.
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