For many Filipinos, Christmas is the most exciting time of year. It's the time for long-awaited grand reunions, when family and friends finally gather together after months or even years away. It's one of the most treasured traditions in the country. However, not everyone has the opportunity to organize such events. Some people spend the holidays apart from their families, missing out on the joys of being together.
This year, McDonald's Philippines intends to bridge that gap by offering free celebrations to certain groups. Dubbed "Grand Reunion at McDo," this nationwide holiday effort will transform select McDonald's Party Rooms into festive locations for meaningful reunions taking place simultaneously across the country, restoring the warmth of the season to those who need it the most.
“By creating spaces where groups can once again gather meaningfully, McDonald’s taps directly into the Filipino cultural values of pagsasama-sama, pagsasalo-salo, and gratitude. It offers a simple yet heartfelt reminder that those who help make Christmas special for others deserve their own celebration too. In a season that can often feel overwhelming with crowded schedules, growing expenses, and emotional demands, Grand Reunion at McDo offers a refreshing alternative, a warm, uncomplicated, and inclusive holiday gathering that doesn’t require grand preparations.” ~Ada Lazaro, Chief Marketing Officer at McDonald's Philippines
How to be part of McDonalds’ Grand Reunion
Customers are encouraged to visit McDonald's Philippines' Facebook page and submit their story on the Grand Reunion post, including why they want to get together, what has kept them apart, and what makes their friendship worth celebrating. McDonald's will accommodate groups of up to ten people on December 8 from 2-4pm, with two groups per party room for a total of 20 visitors.
Aside from a joyful and unique narrative, contestants will be chosen based on how their stories exemplify the spirit of community during the holiday season. Participants may select their chosen McDonald's location.
Each party will receive boxes of Honey Butter Chicken McDo, enhanced with a "shake, tear, and sprinkle" event involving Garlic Parmesan and Snow Cheese Powder. It's a simple ritual that transforms the meal into something to be enjoyed together. A McDonald's "Happiness Host" will also be there, not only to conduct light games or toasts, but also to help make the event feel more shared and unforgettable.
Reinforcing Filipino values
Lazaro added the initiative aims to reinforce Filipino values of bonding and connection during the Christmas season by offering a venue for meaningful reunions.
For more information about McDonald’s Philippines, visit www.mcdonalds.com.ph, McDo.ph on Meta, on Instagram, and on X.
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