SM Bulacan Malls Illuminate the Holidays with Grand Christmas Centerpieces

Santa Claus spreads holiday glee during the unveiling of SM Center Pulilan’s Christmas centerpiece.

SM Bulacan Malls celebrate the most joyful time of year with the spectacular reveal of their dazzling Christmas centerpieces, officially kicking off the province's holiday season.

Mallgoers are treated to a traditional festive voyage as SM Bulacan malls transform their atriums into a majestic Christmas attraction, complete with the signature Holiday Grand Red Ribbon, which represents joy, unity, and the genuine essence of the Yuletide season.

SM Center Pulilan welcomes the Yuletide season with the ‘Wrapped Christmas Wonders’ attraction showcasing a 30-ft Christmas tree.

Kids celebrate the spirit of the holiday season during the unveiling of SM City Marilao’s Christmas centerpiece.

Magical performances amaze mallgoers during the marvelous unveiling of SM City Baliwag’s Christmas centerpiece.

SM City Marilao unveils a 36-foot Christmas tree inspired by the "Holiday Symphony." The centerpiece, which features an enchanted forest of stylized rotating Christmas trees, shines bright with a modern sparkle—glistering lights and classic ornaments ascend in graceful harmony, alongside hanging trees with branches dressed in shimmering ornaments and cascading curtain lights.

Meanwhile, SM City Baliwag unveiled the "Holiday Tale," a mythical Christmas centerpiece exuding fanciful delights. The attraction has a magnificent 30-foot Christmas tree surrounded by gnomes, reindeer, gift boxes, and enchanting candles.

SM City Baliwag lights up the ‘Holiday Tale,’ the newest Christmas attraction in the province. 

SM Center Pulilan, on the other hand, has unveiled the "Wrapped Christmas Wonders." This year's theme captures the spirit of holiday parties and gift-giving, and is emphasized by a classic 30-foot Christmas tree.  Shoppers will experience the spirit of the holiday season as the centerpiece displays magnificent piles of huge gift boxes, small trees, and reindeer.

In conjunction with the release of the holiday centerpieces, SM malls in Marilao and Baliwag present the SM Besties of Joy.  For every two bears purchased, one will be donated to a local charity, bringing warmth and comfort this Christmas season.

SM is making the holidays even more memorable by participating in the "100 Days of Kindness" campaign, which provides brightness, joy, and kindness to millions of Filipinos around the country.

SM City Marilao's dazzling Christmas centerpiece stuns with a towering 36-ft Christmas tree. With the theme ‘Holiday Symphony,’ the music-inspired attraction delights shoppers of all ages.

Until December 25, SM will post daily films on its digital channels highlighting emotional and inspiring acts of kindness as part of the "100 Days of Kindness" campaign, in which customers can expect random acts of kindness such as surprise delights, warm greetings, and pleasant gifts.

The following days will be merrier as SM Bulacan Malls celebrate Christmas in full swing, with celebrations, Christmas markets, and entertainment planned throughout the holiday season.

For updates, visit the official Facebook Pages of SM City Marilao, SM Center Pulilan, and SM City Baliwag.