Bounty Fresh launched the "Baon Food" effort to ease healthful meal preparation and effectively communicate the Pinoy love language

Filipinos, who are kind and nurturing, express their affection via food. Are you a kuma? This is the most frequently requested question by family members and guests.  Typically, kids leave home with a paban. The culture of nurture includes the practice of preparing and carrying packed lunches to work, school, or on leisure vacations.

Bounty Fresh invented "Basta Baon, Bounty Fresh" to make packed meal preparation easier and more convenient, taking into account the endearing Pinoy trait and the fast-paced lifestyle.  Now it's easy to produce effortless baon: hunger-easing nibbles or tasty, conveniently packaged "ulam" for enjoyment away from home.

The effort aims to help parents, partners, students, and professionals prepare fresh and convenient meals for school, work, and travel.  This demonstrates the company's dedication to delivering high-quality meal options for busy Filipinos.

There are "Crispy and Crunchy Options" - a collection of breaded chicken items manufactured from 100% chicken meat, including Nuggets, Sticks, Chicken Popcorn, Mixed Shape Nuggets, and Chomps, which are convenient and delightful options for a fast bite or as part of a bigger meal.

"Savory Sensations" offers ready-to-cook sariwa, malinis, and pre-seasoned meats such as Pork Tapa, Pork Tocino, Garlic Longganisa, and Chorizo Style de Cebu, delivering real Filipino flavors with minimal preparation.

There are also "Baon Essentials"--high-quality, golden yolk Premium Eggs that can jumpstart the day with a protein-rich meal in and of themselves, as well as a variety of fresh chicken cuts raised with No Antibiotics Ever, including whole and marinated options for those who prefer to cook from scratch.

"We understand the daily juggling act our consumers face. Preparing baon should not be a source of stress. Through 'Basta Baon, Bounty Fresh,' we are providing practical solutions that allow individuals and families to enjoy fresh, delicious meals, no matter how packed or busy their schedule is. Basta Baon, Bounty Fresh” initiative aligns with Bounty Fresh's broader "The One You Deserve" thrust that emphasizes the company's dedication to supporting consumers in making healthy and convenient food choices. The launch comes at a time when, according to a recent study by Food Industry Asia (FIA), 81% of Filipinos recognize their personal responsibility in maintaining a healthy, balanced diet. Bounty Fresh aims to bridge the gap between this desire and the realities of time-constrained meal preparation.” ~Stephanie Guerrero, Vice President for Marketing of Bounty Plus Inc.

Bounty Fresh additionally highlights its function as a reliable partner in the poultry goods market, ensuring quality and freshness.  The "Basta Baon, Bounty Fresh" campaign exemplifies this commitment by providing accessible and convenient options for daily meal preparation.  

Consumers are urged to explore the Bounty Fresh product line to see how they may streamline their meal preparation routines and enjoy delicious, worry-free baon every day.

The "Basta Baon, Bounty Fresh" goods are currently available at www.bountyfreshmarket.ph, as well as in top supermarkets and online grocery shops countrywide.

About Bounty Fresh:

Bounty Fresh is one of the leading providers of fresh and processed poultry and meat products in the Philippines. Committed to quality, freshness, and innovation, Bounty Fresh offers a wide range of products to meet the diverse needs of Filipino consumers. With a focus on making meal preparation easier and more enjoyable, Bounty Fresh continues to be a trusted name in Filipino households.