Breaking records, McDonald's Stripes Run 2024 raises ₱1 million for Bahay Bulilit Learning Centers

On December 1, 2024, the eagerly awaited McDonald's Stripes Run 2024 came to an unprecedented close at the SM Mall of Asia Concert Grounds. With an incredible 11,000 participants, the 13th edition of this family fun run saw the highest attendance in its history.

The McDonald's Stripes Run has been a celebration of fitness, friendship, and family since its inception in 2010. By raising ₱1 million for the Bahay Bulilit Learning Centers, which offer secure and caring environments for kids in underprivileged areas, this year's event carried on its tradition of supporting the Ronald McDonald House Charities (RMHC).

McDonald's Philippines credits a robust digital outreach strategy and ongoing innovation for the event's record-breaking attendance.

"The McDonald’s Stripes Run has built a loyal following over the years, but we’ve also worked hard to keep it fresh and exciting. This year, we leveraged social media, engaged with schools and fitness groups, and partnered with pet communities to create a truly inclusive event. The inclusion of the Fur Stripes category reflects McDonald’s broader commitment to creating feel-good moments. It’s a way to make the event more inclusive, family-friendly, and meaningful, while celebrating the special bond between humans and their pets. The long-term goal of Bahay Bulilit is to give every child access to quality early learning opportunities, regardless of their background. By participating in the Stripes Run, families are not only strengthening their bonds but also contributing to this important cause.” ~Adi Timbol-Hernandez, McDonald’s Philippines Assistant Vice President for Corporate Relations and Impact and Vice President of RMHC Philippines

The Fur Stripes category, which enables runners to run with their furry friends, is one of the event's most well-received additions. This year, 500 fur babies joined in the fun, filling the category to capacity. In order to promote inclusivity and acknowledge pets as a vital component of family bonding, McDonald's created this special category.

The Agoncillo Family (Ryan, Judy Ann, and Luna), KaladKaren, Angeline Quinto, Ysabel Ortega, Barbie Forteza, and David Licauco were among the well-known celebrities who attended, which increased the excitement. Their presence boosted the crowd's energy levels and demonstrated how appealing the event is to a wide range of age groups.

More Bahay Bulilit Learning Centers will be established across the country with the money raised from the Stripes Run. While their parents are at work, these centers offer secure environments for kids to grow, learn, and play. 

McDonald’s Stripes Run Offers Family Fun with Furry Friends, Registration Now Open

McDonald's Philippines recently declared that sign-ups are now being accepted for their yearly family fun run. Since its inception in 2010, the highly anticipated McDonald's Stripes Run has brought thousands of runners—and now their pets—together to wear striped socks, have a good time, and raise money for Ronald McDonald House Charities (RMHC) Philippines. 

This year's McDonald's Stripes Run, which takes place on December 1 at the SM Mall of Asia Concert Grounds, aims to raise money to support RMHC's construction of more Bahay Bulilit Learning Centers across the nation. These Learning Centers offer early childhood education to children between the ages of two and four in a safe environment while their parents are at work. Currently, the nation is home to 43 Bahay Bulilit Learning Centers.

“We’re expecting over 10,000 participants this year. McDonald’s is about making feel-good moments happen with experiences that bring friends and families together in fun and special ways. More importantly, McDonald’s Stripes Run is a demonstration of our commitment to supporting children’s well-being through RMHC, and its flagship program, Bahay Bulilit. Aside from the races, we have prepared a fun program with a lot of activities, and of course McDonald’s food to enjoy. We invite everyone to join and run with your family, friends, and furry pals for this year’s Stripes Run. It’ll be a great bonding experience, and you’ll also be able to support RMHC in providing more families with better access to early childhood care and development.” ~Adi Hernandez, McDonald’s Philippines Assistant Vice President for Corporate Relations and Impact and Vice President of RMHC Philippines

What’s new with this year’s McDonald’s Stripes Run?

Participants in the McDonald's Stripes Run 2024 will have a choice between 10km, 5km, 3km, and 1km, depending on their experience level or whether they're just looking for a fun way to get together. In the 1km Fur Category, they can even decide to run alongside their furry child. The best part is that every competitor will receive a unique race kit to wear on race day, which includes a finisher's token, a race map, bib, adult and children's socks, breakfast on race day, and a race singlet. A dog bandana for their furry companion will be given to 1k Fur Stripes participants.

The McDonald’s Stripes Run 2024 takes place on December 1, 2024, at the SM Mall of Asia Concert Grounds. Interested participants can register at RaceRoster.com: bit.ly/StripesRun2024.

For more information on RMHC’s programs and how you can help, visit their official website rmhc.org.ph and the online donation portal at rmhc.org.ph/donate/. For more information about McDonald’s Philippines, visit www.mcdonalds.com.ph, on Facebook, on Instagram, and on Twitter.

Run to show your support for children’s literacy through McDonald’s Stripes Run 2023: Run for Reading

Calling families, friends, and…even furry friends! McDonald’s is set to mount its well-loved Stripes Run: a fun, advocacy-driven running event that brings together families and friends to support Filipino children's literacy.

To be held on December 10 at the SM MOA Concert Grounds, McDonald’s Stripes Run continues to raise one million pesos for Ronald McDonald House Charities’ (RMHC) Read to Learn program which aims to elevate the literary skills of Grades 1 and 2 public school students. RMHC is McDonald’s Charity of Choice, committed to improving the well-being of Filipino children and Families.

Now on its 12th year, Stripes Run 2023 invites more Filipinos to run for reading as it welcomes not only families and friends, but fur babies as well! Through the new 1K Fur Stripes category, pets can now participate alongside their fur moms and dads, letting them enjoy the run’s festivities, too. Fur Stripes will be available as a category for interested participants upon registering, alongside a wide variety of other categories for different distances and age groups: 1K Kiddie Stripes, 3K Stripes, 3K Family Stripes, 5K Stripes, 5K Squad Stripes, and 10K Stripes.

Here’s how to register for the McDonald’s Stripes Run 2023:

• Step 1: Click the website for McDonald’s Stripes Run 2023 – Link: https://bit.ly/StripesRun2023
• Step 2: Register in your desired category and fill up all the details required. Registrants will be given the option to choose delivery or pick-up of race kits. Pick-up of race kits will be available in select McDonald’s stores from November 13 to December 3.
• Step 3: Check your confirmation email indicating a successful registration. 
• Step 4: Claim your race kit on your chosen date of pick-up or wait for the delivery of your race kit.

Show your support for Filipino children's literacy and run for reading at the McDonald's Stripes Run 2023! For more information on registration costs, participating stores for kit claiming, and race kit inclusions, follow McDonald’s Philippines on Facebook and Instagram or visit the Stripes Run 2023 website at https://bit.ly/StripesRun2023.