The Employer Branding Institute has designated Pru Life UK the best employer brand for 2025

Pru Life UK’s Vice President for Talent and Organization Development Daisy Alvior and Assistant Vice President - HR Business Partner Ma. Katrina Mallari accepted the award  from the Employer Branding Institute 

Pru Life UK has been awarded the Employer Branding Institute's prestigious Best Employer Brand award for the second time, following its previous win in 2023, for excellent leadership in talent development, innovation, and world-class employer branding.

This recognition demonstrates Pru Life UK's ongoing commitment to creating a purpose-driven, people-centric company.

“Being recognised again as a Best Employer Brand is a proud testament to the culture we’ve built – one driven by purpose, anchored in well-being, and fuelled by collaboration.” ~Rashelle Cejo, Senior Vice President and Chief Human Resources Officer at Pru Life UK

PRUHouse, the company's hybrid-friendly corporate headquarters in Bonifacio Global City, is a key component of its people strategy.  PRUHouse is designed to promote flexibility, inclusion, and productivity, with zones dedicated to learning, focus, collaboration, and community interaction.  It reflects the company's growing perspective on the future of employment.

Pru Life UK's hybrid work paradigm, combined with initiatives such as planned wellness activities and professional counselling through its Employee Assistance Programme, creates a helpful and balanced work environment.  PRU Learning Academy and PRU Careers+ offer additional career development opportunities to help employees thrive and prosper.

This latest honor adds to the company's increasing list of achievements, which includes being named Statista's Best Employer in the Philippines for 2025.  Pru Life UK ranked first in the country for total renewal premium revenue and new business annual premium equivalent by the end of 2024, servicing over two million Filipinos through its extensive network of nearly 40,000 agents.

Pru Life UK stays committed to being the most trusted partner and defender - for every life and future.