Thursday, September 10, 2020

Grow and Promote your Business through Social Media

 

Now on its 3rd AFEX webinar, with the father-and-son duo, Leo and Alex de Leon, for a step-by-step guide to social media success. Learned specific strategies, best practices, and basics every marketer must know about Facebook and Instagram.
 
During the 2nd AFEX webinar, Allegro Beverage Corporation founder and CEO Mr. Leo De Leon shared his decades of expertise in the coffee industry by teaching us how to set up our very own profitable coffee shop in the midst of a global pandemic.
 
 

Grow and Promote your Business
through Social Media
 
 

Allegro Beverage Corporation (ABC) is the exclusive distributor of the finest espresso machines, brewers, coffee beans, syrups, sauces, and teas from around the world. Our customers are hotels, casinos, chain accounts, restaurants, cafes, and offices. For the past 20 years, Allegro is known for touching base with the B2B market, as time progressed, we aimed to expand our reach and capture the B2C market (the homebrewers) as well to cover a larger market share. 
Sharing their Customers their top three goals – to reach the consumers and introduce their products and equipment to household home brewers, everyone can enjoy high graded coffee beans at reasonable prices, and brand awareness.
 
For the past 20 years, Allegro is known for touching base with the B2B market, as time progressed, they aimed to expand their reach and capture the B2C market (the homebrewers) as well to cover a larger market share.
 
 
Grow and Promote your Business through Social Media. With the pandemic in tow, marketers are constantly finding it more challenging to engage with the customers online.
 
  • Current digital and Internet trends in the Philippines and how these will affect your business
  • How Facebook and Instagram can help grow sales
  • Digital marketing tools you can utilize to your advantage
  • Best practices and digital marketing basics every marketer should know
  • The disadvantages and risks of using social media platforms
 
Amidst this pandemic situation, Allegro Beverage decided to re-launch their Social Media sites, Facebook, and Instagram. Sharing their Customers their top three goals - to reach the consumers and introduce their products and equipment to household home brewers, everyone can enjoy high graded coffee beans at reasonable prices, and brand awareness.


The Philippines has emerged as the social media capital of the world? A study on the state of the internet showed that an average Filipino spent almost four hours on social media every day in 2017. The Philippines was followed by Brazil and Indonesia, with an average of three hours and 39 minutes and three hours and 23 minutes, respectively.
 
Here's how you can manage your business through Facebook

 
Social and messaging platforms are often the home of e-commerce. Where e-commerce buyers primarily chat to buy.
  1. 49% Social/Messaging - Within this, Facebook products represent 90% of the action.
  2. 35% of E-commerce platforms
  3. 16% of Brand sites

Follow Allegro  Beverages Social Media sites at, Facebook and Instagram
 


 
 

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