PEPSI Celebrates an "Extra Saya" Christmas

Pepsi Extra Sarap Xmas

Go ‘extra’ with Pepsi this Christmas. Encouraging Filipinos to go all-out this season, Pepsi’s Holiday campaign is top-billed by celebrities Kathryn Bernardo, Daniel Padilla, Donny Pangilinan, Belle Mariano, Mimiyuuh, and Alyssa Valdez.

’Tis the season to be extra! 

This Christmas, Pepsi-Cola Products Philippines Inc., the exclusive manufacturer of PepsiCo beverages in the country, enjoins Filipinos to celebrate the Holidays with gusto with “Paskong Extra Sarap with Pepsi.” This fun, vibrant Holiday campaign highlights how Filipinos go above and beyond in making every moment special with loved ones and friends, especially during Christmas and New Year. 

With over 13 million views on YouTube, The #PepsiExtraSarapXmas video is top-billed by celebrity love-teams Kathryn Bernardo and Daniel Padilla, and Donny Pangilinan and Belle Mariano, as well as social media sensation Mimiyuuuh and volleyball phenom  Alyssa Valdez. The #PepsiExtraSarapXmas campaign aims to empower young Filipinos to be themselves unapologetically. By making stand-out choices—in fashion, hobbies, and even their meal pairings, they can make their holiday celebrations all the more “extra” and memorable with Pepsi. 

“This year’s Christmas celebration is extra special for many reasons. After two years of heightened restrictions, we have taken the necessary steps to allow for gatherings with family and close friends while still keeping each other safe. We at PCPPI are excited to experience the Filipino spirit of community and thanksgiving during the ‘most wonderful time of the year,’ with our well-loved beverages as part of every celebration. Let us remember there remains to be plenty of ‘extra’ for us to be thankful for this Christmas and in the coming New Year. May we cherish the bonds that bring us together not just during the Holidays but every day of the years ahead.” ~Frederick D. Ong, PCPPI President and Chief Executive Officer

PCPPI enjoins merrymakers to embrace the season’s festive vibe by going “extra,” be it in their party attire, family games, and even the much-anticipated Noche Buena and Media Noche. 

PCPPI is the exclusive bottler of PepsiCo beverages in the country. The group manufactures and sells well-known brands such as Pepsi-Cola, Mountain Dew, 7-Up, Mirinda, Mug, Gatorade, Tropicana, Lipton, Milkis, Aquafina, and Premier.

About Pepsi Philippines

Pepsi-Cola Products Philippines Inc. (PCPPI) is the exclusive manufacturer of PepsiCo beverages & snacks in the Philippines, with a relationship spanning 70 years. PCPPI manufactures and sells well-known food and beverage brands: Pepsi-Cola, Mountain Dew, 7-Up, Mirinda, Mug, Gatorade, Tropicana, Lipton, Sting, Premier, Sips, Milkis, Let’s Be and Aquafina. It has established 14 manufacturing facilities across the country, serving more than 700,000 outlets and providing employment through its extensive distribution network.

 

PCPPI is committed to create a positive impact on society with programs focused on environmental sustainability, nutrition, education, and livelihood. For more information, visit www.pepsiphilippines.com.