Pinoytrendsonline.com: Gcash For Good Launching

Monday, May 27, 2019

Gcash For Good Launching

GCash launches CSR arm GCash for Good forges partnership with NGOS to make it easier for them to receive donations made via the GCash app.

MANILA, PHILIPPINES, May 24, 2019 - GCash, operated by Globe Fintech Innovations Inc. (Mynt), today introduces GCash for Good, its corporate social responsibility arm, to further develop the GCash app into a more socially relevant and sustainable platform that will help address issues across different levels of society.

Great news for everyone with the kind heart that is willing to extend their hands to reach those who are in needs but don't have time to participate or involve themselves in action due to a different situation like having work, studying, or no time at all because of a busy life. With the help of technology and innovations, Gcash for Good came out to make our charitable acts made possible even without our physical presence. You can now send your donations to your chosen institutions conveniently at the click of your hands using your smartphones.

Cash for Good users can use the GCash app to donate to various groups to create an impact on society. This allows GCash to be a more inclusive and open platform that will help create better opportunities for millions of Filipinos.

GCash is well-equipped to become a springboard for donations to non-government organizations (NGOS) that champion various advocacies, thanks to its scale and innovative digital platform.

"We have always strived to build a better financial ecosystem in the Philippines, and as a socially responsible corporate citizen, we want to leverage on our strength as a digital platform to help others create a better country moving forward," Mynt president Anthony Thomas said.

GCash for Good aims to create a community where doing good and giving back is open to all. Any amount will create huge opportunities for organizations that forward different issues. With GCash for Good, users will also have direct access to where their donations go. It showcases a more transparent and user-friendly interface for anyone to access.

Platform for generosity

GCash is mindful that people now prefer to donate online, as this removes the hassle of having to go through long queues and processes, and gives them more time to focus on their daily

lives.

According to a study by Global Trends in Giving, 54 percent of individuals prefer to donate online, while the total volume of donations made online grew by a strong 12.1 percent in 2017. Along with this, various research shows a growing trend in micro-donations and crowdfunding, with sites like Patreon and Kofi gaining massive support. According to Tech's Good, micro- donations range between $0.25 and $10. This kind of donations, albeit small at a time, can make a huge difference once added up.

With innovative mobile money technology like GCash, people who want to do good are now empowered with a more efficient experience.

Platform for volunteerism

Aside from this, GCash for Good aims to create a space for Mynt employees to practice their advocacies and become partners for the change that it envisions. "We want to be able to make a difference, and we recognize that doing good is not a one-man job. We believe that we should be working together for the better. With GCash for Good, we're making change accessible and easier for everyone," Thomas said.

Platform for the green agenda

For its initial launch, GCash for Good has partnered with Bantay Kalikasan, Haribon Foundation, World Wildlife Fund for Nature, and the Forest Foundation Philippines.

Through its e-money platform GCash, Mynt aims to develop financial sustainability mechanisms that would strengthen biodiversity conservation efforts for these partner organizations. It also plans to proactively join campaigns that call for a ban on waste imports, deforestation, and

waste incineration.

Together with these organizations, GCash is pushing for a greener Philippines, recognizing the huge impact that the environment has in the daily lives of Filipinos.

We have a shared vision of creating a lasting, long-term positive impact on the environment. With joined hands, we promise to be strong government partners in achieving the Sustainable Development Goals set by the United Nations," Thomas said

GCash for Good is talking to other NGOS to push other pressing issues into the limelight with the hopes of generating more support for the fight for a better Philippines.

"Our purpose for creating GCash for Good lies in our ardent desire to encourage generosity among Filipinos. We want to create more opportunities to allow people to give to and give back to the communities," Thomas said.

About Mynt

Mynt is a partnership between Globe Telecom, the Ayala Corporation, and Ant Financial, that provides innovative and first-in-world fintech solutions to consumers, organizations. Its vision is to enable financial access for consumers and merchants by disrupting traditional channels through digital financial technology services. It operates two fintech companies: GCash, a micropayment service that transforms the mobile phone into a virtual wallet for secure, fast, and convenient money transfer, and Fuse, a tech-based lending company that enables Filipinos to get microloans to business loans without the traditional requirements set by banks and other lending institutions. For more information, visit mynt.xyz