UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

Union Bank of the Philippines (UnionBank) recently created the country’s very first mass retail banking hub, aimed at providing support specifically to micro, small, and medium enterprises (MSMEs) in the country as part of the Bank’s goal of enabling inclusive prosperity amid the current global health crisis.

Mr. Manual G. Santiago, Jr., UnionBank’s Chief Mass Market, and Financial Inclusion Executive

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

The hub, a consolidation of all entrepreneur-centric solutions offered by UnionBank, will provide a one-stop center for resources that MSMEs might need in order to support their businesses regardless of sizes—such as financing, logistics, and a buyer-seller network, to name a few—all made accessible to mass-market customers.

“I think the definition for SMEs is much more defined where we're really looking at micro, small, and medium enterprises. So, these are your businesses with, for micro, 3 million in capital, and then you have 15 million for small, and for medium, it's about a hundred million in capital. It's a large market and we think this is a segment that needs attention at this time, and we're putting our efforts into that. We've seen that in the way they apply for loans. You would think that because you have loans available that people are going to flock and apply,” Santiago said. “In fact, even those existing loans that we have that have reached the renewal stage, MSMEs would even say 'can you renew that at half the amount only, and I will just come back to you when things are better? It's a good thing because it shows a sign of maturity, and you know, in this time, you can't be very aggressive. You really need to think about your next steps to be able to survive this crisis.” ~Mr. Manual G. Santiago, Jr., UnionBank’s Chief Mass Market, and Financial Inclusion Executive

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

This was one of the topics at UnionBank’s E-Talk Tales last February 17, wherein UnionBank’s Chief Mass Market and Financial Inclusion Executive Manual G. Santiago, Jr. focused on how the Bank addresses the typical pain points encountered by entrepreneurs, especially during the pandemic.

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

Santiago began the discussion by first explaining what the hub’s target market is, which he defined as “the middle-middle income level going down” which is also a mix of banked, underbanked, unbanked customers.

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

According to Santiago, UnionBank estimates this market at about 50 million customers, with the majority of them being in the lower-income segments. In addition, about 60 percent of this customer market classify themselves as self-employed entrepreneurs. 

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

Santiago noted that a lot of entrepreneurs today are very careful about their decisions when it comes to their businesses, as a result of the uncertainties brought about by the current health crisis. This “wait and see” mindset is evident even in those who have immediate access to financing.

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

With its vision of empowering SMEs through digital initiatives, UnionBank has already laid a lot of groundwork even before the pandemic to address SME challenges.

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

UnionBank Business Loan via UBX SeekCap, an online Loan Marketplace where business owners and SMEs may easily browse short-term business loan products and apply digitally. SeekCap allows SMEs to get approval within hours.

UnionBank Business Loan via UBX SeekCap, an online Loan Marketplace where business owners and SMEs may easily browse short-term business loan products and apply digitally. SeekCap allows SMEs to get approval within hours.

The Bank has also created the SME Business Banking App, an online platform that enables SMEs to manage their financial transactions by facilitating all business payments with the most extensive list of government and utility billers, transferring funds to both local and international banks, customizing complex business approval flows, enrolling all companies and subsidiaries in a single-login setup, and opening and managing payroll accounts for their employees, among others. 

UnionBank opens country’s first mass retail banking hub to better support PH MSMEs

To know more about UnionBank's digital initiatives, visit https://www.unionbankph.com/

UnionBank Talks Digitizing Corporate Clients in the New Normal at 5th E-TalkTales

UnionBank Talks Digitizing Corporate Clients in the New Normal at 5th E-TalkTales

Last October 20, Union Bank of the Philippines (UnionBank) held the fifth installment of its E-TalkTales series wherein Head of Transaction Banking Mon Duarte discussed the Bank’s various transaction banking solutions, particularly The Portal, its all-digital banking platform for corporate clients.

 

Duarte began the discussion by differentiating UnionBank’s Transaction Banking solutions, which he defined as simply offering customized solutions to help digitize our corporate clients.  Traditional transaction banking helps manage the flow of funds by facilitating collections and payments, over-the-counter check deposits, to the provision of armored car services for high cash transaction situations, among others.

 

 

The main focus of Duarte's discussion was UnionBank's The Portal, it's digital banking platform specially designed for corporate clients. Offering a host of solutions that include bills payments, payroll, fund transfers, check writing services, merchant payment gateway systems, and credit facilities, The Portal provides corporations with all their essential banking needs in a single platform.

 

 

Knowing that each corporate entity has needs and priorities that are uniquely theirs, UnionBank designed The Portal in a way that allows it to provide utmost flexibility to clients, making it the preferred platform for those who don't want the one-size-fits-all approach of most competitors when it comes to the corporate banking solutions they offer.

 

 

Part of the flexibility offered by The Portal comes by way of various customization options available to clients. Depending on the current needs of their organization, clients can choose only the solutions that they want to avail of at the moment, and then adjust later on. To make it easier, the Bank created a number of packaged solutions based on what it thinks would make sense for clients, which they can avail of anytime via The Portal website.

 

With The Portal, UnionBank aims to make transaction banking as seamless for users as possible, and the Bank wants to make this very clear right from the moment a client starts using the platform—the onboarding process.

 

 

Another key feature of The Portal in terms of flexibility is the possible configurations for transaction approvals. With this feature, corporates will be able to establish a specific maker-checker process for each transaction made by their team members. This will give them free control over who can make which transaction, as well as the maximum amount for each transaction depending on who makes it, among others.

 

 

Onboarding is typically one of the most stressful phases of using a new platform for many corporates, since it involves learning a new set of interfaces and processes. This phase can take a few days or weeks or even a few months to finish. With The Portal, however, UnionBank also digitized the onboarding processes so that clients can get into the platform in less than a day, usually within a few minutes, with no further training needed.

 

These are only a few innovative features of The Portal. As the Bank continues its digital transformation journey, more services will become available in the coming months.

 

The Portal is not based on any third-party digital framework. Instead, it was built from the ground up. In creating The Portal, UnionBank was guided by the principle of having a simple integrated platform in order to ensure the best user experience for customers. For the Bank, providing superior transaction banking experiences to users is a top priority, and The Portal is the perfect representation of what it believes transaction banking should be.