The New Downy Sports puts into test with 24-Hour All-Star Freshness Challenge featuring Team Nico Bolzico and Team Alex Gonzaga

Downy the world’s best-selling fabric enhancer introduces the New Scent of Downy Sports with 24-hour Odor Protection, recently held the 24-Hour All-Star Freshness Challenge, an afternoon of intense basketball games pitting celebrity-led teams headed by actress and vlogger Alex Gonzaga, as well as soccer player and fitness enthusiast Nico Bolzico proving that smelling fresh and feeling great can be possible despite prolonged physical activities.

The Philippines being tropical and humid in nature, it is very challenging to remain smelling fresh all day. Some even shy away from extreme physical activity because of fears that they won’t smell good from all the sweating and I am one of those with my personal experience. Good thing Downy Sports is here which gives more confidence whenever I go for my sports activities.

Downy Sports is the first and only fabric enhancer in the world with 24-hour odor protection technology for your clothes. It is designed to provide active individuals engaged in extreme physical activities the confidence of a long-lasting refreshing scent even on sweaty days. More and more Filipinos are living an active lifestyle, and getting into various sports and outdoor activities. 

In one intense afternoon, members of Team Alex and Team Nico gathered at the Kerry Sports Plaza over at Shangri-la at The Fort to test each others’ basketball wits and sweat in the court. Making up Team Alex were Thirdy Ravena, Michele Gumabao, and Maricel Laxa - Pangilinan. Team Nico, on the other hand, had Kianna Dy, Joanne Villablanca, and Anton Del Rosario. Each all-star team was coached by professional basketball stars including LA Tenorio, JC Intal, Asi Taulava, Jeff Chan, Marc Pingris, and Robert Bolick.

Members of each team wore jerseys rinsed with Downy Sports, whose innovative malodor-removing technology is activated by friction. Rubbing the clothes releases perfume bubbles that keep the fabrics smelling fresh all day long.

After hours of intense action, including lay-up matches, a dribbling obstacle course, and a basketball game, the players hung their jerseys in an all-star freshness gallery. The players were astounded that despite the tremendous amount of sweat accumulated from the afternoon of intense action, the jerseys smelled amazingly fresh.

“This is just awesome. My jersey still smells great even if it’s drenched in sweat. And the best thing is that I feel fresh. Considering my lifestyle, I’ll definitely make sure that my clothes are washed with Downy Sports so that I’ll always smell fresh. Definitely, wifezilla-approved!” said Nico Bolzico.

Alex agreed. “I can’t believe that my jersey still smells good even after those sweaty games. Downy Sports is really a refreshing discovery, and now I know I’ll get to stay fresh all day - whether it’s for sports or for the everyday hustle with tapings, vlogging, events, and shopping!,” 

Downy Sports’ extreme malodor protection is expected to benefit millions of Filipinos who want to continue living an active lifestyle with the confidence of having 24-hour odor protection, even through sweat!

“The Philippines is a tropical country with high humidity so people tend to sweat a lot, especially when they engage in physical activities and sports. Many complain of the stench in their clothes whenever they sweat. We are confident that with the New Downy Sports’ 24-hour deodorant protection, Filipinos will be assured that they will smell and feel fresh even in extreme sweaty situations in their daily routine,” said Cedric Le Goff, Country Category Leader for Downy Philippines. 

Don’t sweat the small stuff. Make the most of an active lifestyle as you stay fresh and confident with Downy Sports.

Downy Sports is now available in all major retailers nationwide, and online via Shopee at https://shopee.ph/pghomecareofficialstore. Learn more by visiting https://www.facebook.com/DownyPhilippines/. 

#DownySports #24hrFRESHNESS

About Procter & Gamble 

P&G serves nearly five billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands. 

#SarapNgTUNAy Workout with Melissa Gohing

Mega Tuna in partnership with Hype 24/7 Fitness Gym together with Mega Barkada ambassadress Ms. Melissa Go Hing invited us for an afternoon workout and shared her fitness routine to stay fit and healthy. 

A special workout session to encourage everyone to stay fit and live well, especially after all the holiday food binges. The campaign aims to show Mega Tuna’s support for the Filipinos’ quest not just for fitness but also for wellness, by providing them with healthy, enjoyable meals that complement their fitness routines.

In an effort to promote fitness and wellness, Mega Tuna, together with Melissa Gohing Kicking off the campaign was a #SarapNgTUNAy workout held last January 29th. Gohing is a volleyball player, fitness enthusiast, and influencer shared how she stays fit and healthy with a #SarapNgTUNAy meal built around Mega Tuna, the tuna that’s made from 100% pure and with no extenders. After the talk, Melissa demonstrated a fun workout routine guaranteed to work well even for those who are time-challenged.

“Mega Tuna really had been my best companion in 2018 to reach not only my fitness goals also but overall wellness. With my daily schedule being so busy, it gets hard to prepare meals for myself, so I’m really thankful that Mega Tuna gives me the means to eat healthy live my life fully,” expressed Melissa Gohing.

Every new year brings new beginnings – an opportunity to do things right, especially with regards to one’s health and wellness. But following through on new year’s resolutions is not always easy particularly for those looking to employ a healthier lifestyle. More often than not, people give up on this resolution simply because there aren’t enough healthy food options made available to them.

To add to the action, personal trainer Cherry Daang also taught a pop dance fitness workout for the participants. The workout was held at Hype 24/7 Fitness, a luxury fitness center along Congressional Avenue in Quezon City. It is the first wellness center in the country to revolutionize the gym experience using an app on one’s smartphone to track one’s progress. With the objective of advocating a healthier lifestyle, Mega Tuna builds relationships and partners with brands such as Hype 24/7 Fitness, that share the same vision as them. They want to be able to foster a community that upholds the belief that fitness should go beyond aesthetics and instead go hand in hand with wellness.

“The #SarapNgTUNAy na workout with Melissa Gohing showcases Mega Tuna’s commitment to helping Filipinos achieve their wellness goals through exercise and a healthy diet. Mega Tuna is a great workout meal that makes it possible to achieve a healthy lifestyle with ease. Made from 100% pure tuna, without extenders, it is delicious and packed with all the important nutrients that will nicely complement a fitness routine, allowing everyone to enjoy good health and good food,” said Adelle Catalla, Mega Tuna’s Brand Manager. Discover how you can stay true to your new year’s resolutions and stay fit and healthy this year with MegaTuna’s line of premium products. Mega Tuna comes in four delicious variants, making four fun meals that will make it much easier to attain your wellness goals in the new year and beyond.

Mega Tuna is another high-quality brand of Mega Global Corporation. Get more information and updates on Mega Tuna by following its Facebook and Instagram pages. You can also join the conversation with Mega Tuna by using the hashtags #SarapNgTUNAy and #MegaTuna!

Be the First to experience Honor 10 Lite now exclusively available on Shopee

Our favorite online store Shopee is happy to announce its partnership with Honor as they officially launch the premium smartphone Honor 10 Lite. Earliest Shoppers can enjoy exciting freebies including a limited special bundle featuring an Honor Band 4 Running, Honor Gift Box, and an Honor foldable luggage worth ₱3,000. Starting January 25, over 21 million Shopee users in the Philippines can enjoy an exclusive 15% off the new Honor 10 Lite, so what are you waiting for? It's time to replace our old smartphones and be the first to have an advantage with a refreshed variant of the hit Honor 10, available at just ₱8,491 instead of the usual ₱9,999.

“We are very proud of the new Honor 10 Lite, and we are very excited to partner Shopee for its debut. Honor has grown our online presence rapidly since joining Shopee in 2018, with our orders increasing by over 350%, and we believe this partnership can reach even greater heights in 2019. Honor is always focused on providing consumers with top quality and innovative mobile devices, and we are confident the Honor 10 Lite will be a big hit on Shopee Philippines.” said Mr. Wang Yang,Country Director of Honor Philippines.

The Honor 10 Lite comes in three colors: Sapphire Blue, Midnight Black, Sky Blue. Boasting a stylish gradient finish on the rear and a minimalist dewdrop display notch, the phone continues Honor’s streak of inspired designs that has been a huge hit in the country.

Martin Yu, Associate Director, Shopee Philippines, said, “Honor was consistently among the best-selling brands on Shopee throughout 2018, highlighted by the immense success of the Honor 10 flash sale on Shopee in June. Our ongoing Super Gadget Zone Sale, which ends on January 25, has also done very well and we are excited to build on this momentum with the exclusive launch of the Honor 10 Lite. As the demand for premium tech products continues to grow in the Philippines, Shopee will bring even more unbeatable deals on leading brands to our Filipino users in 2019.”

L-R) Vincent Zhang, Honor Representative, Martin Yu, Associate Director Shopee Philippines, Miguel Bonifacio, Honor Representative

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice.

Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion and fitness equipment.

Shopee, a Sea company, was first launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce and digital financial services across Greater Southeast Asia. Sea's mission is to better the lives of consumers and small businesses with technology, and is listed on the NYSE under the symbol SE.

For more information, visit http://bit.do/shopeeph.

Download the Shopee app for free via the App Store or Google Play.

Global Leader in PPE Workwear Portwest Partners with HMR Philippines Inc

HMR Philippines announces its partnership with the global brand known in providing high-quality safety equipment Portwest.

Every time I travel around the metro, I saw constructions everywhere and in fact near our house is BGC where buildings are continuously constructed. Our government also is conducting a build-build project that employs a huge number of construction workers and safety becomes a major concern for all the employees working on the site. Part of the safety requirements by any construction site is to always wear their safety equipment. Sadly you can hear some news about an incident that cause death because of improper safety gears. Good thing, Portwest is now available in HMR to ensure you get the best and high-quality personal safety equipment for your complete protection.

Originated from Ireland, known as the leading safety clothing and Personal Protective Equipment (PPE) manufacturer in the world, Portwest changing the game of how Occupational Safety and Health ( OSH ) Standards Compliance is upheld in the country.

"We are very happy to have partnered with HMR Philippines in making Portwest products available here. With 2 showrooms and every branch as an ordering hub, distribution at key industrial areas is a priority, says Nigel Player-Bishop, Portwest Regional Sales Manager for the Middle East and Africa. "And at a perfect timing tool Philippines big infrastructure plans are underway; and everyone (companies and developers ) taking part in these grand-scale industrial projects should be equipped with the right tools to help ensure efficiency and more importantly ,

the safety of all workers involved."

With over 110 years of experience, Portwest has become the world leader in manufacturing high-quality workwear and PPE that meets international standards. "Our team of world-class product designers and specialists continue to innovate and develop products to meet workers' changing needs, and continuously improve our core ( product ) ranges-with strict quality assurance and compliance with global standards,"  says Bishop, further reiterating the importance of OSH standards compliance as key to the success of Philippines infrastructure developments.

Portwest's safety clothing range includes high-visibility workwear, flame-resistant and anti-static workwear, safety footwear, and PPE-All available for pre-order, exclusively at over 25 stores of HMR Trading Haus, with merchandise showrooms at HMR Pioneer ( Mandaluyong ) and HMR Sucat ( Muntinlupa).  

For more information, and for product inquiries, please call ( 02 ) 5486999 or visit www.hmr.ph and Hmr Philippines on Facebook

17th Franchise and Business Expo carries the theme "Galing ng Pinoy"

The Association of Filipino Franchisers, Inc. (AFFI) announced the holding of the 17th Franchise and Business Expo, its first major event for the year. By holding the expo, which carries the theme "Galing ng Pinoy". Expo carries "Local is the new Focal" theme to highlight the emphasis on local business concepts. 

Before the event will happen a press conference was recently held in San Juan City to recognize some important personalities that made the event possible and successful. Members of the press and the media got the chance to ask valuable information regarding the upcoming event. This will be an exciting event especially for inspiring entrepreneurs looking for a start-up business. A great opportunity for everyone to showcase Filipino talents and products that can help our local business prosper.

AFFI hopes to attract more aspiring Filipino entrepreneurs to go into business by coming up with innovative business concepts. Alternatively, they can enter the business scene by becoming franchisees of existing tried-and-tested businesses.

Some of the highlights that attendees can expert during the expo include entrepreneurship talks, on-stage demonstrations, mentoring sessions, in-depth seminars, a business walk tour, and cultural and product presentations, all valuable information for those who may wish to go into the franchising business.

More than 300 exhibitors, from food retailers to service providers, are expected to grace the event.

Expo attendees may also find new and interesting business concepts through the various breakout

sessions that will be held during the 3-day event.

"We will continue to focus on local businesses by encouraging more investors and would-be entrepreneurs to invest in local brands. At the same time, we will continue to showcase the inherent creativity and innovative mindset of our entrepreneurs at the expo, which remains part of our commitment to our mantra: 'Para kay God, Para sa Bayan, Para sa AFFI," explains AFFI President Marie-Joyce Co Yu, who is also President and CEO of Trueblends Tea & Coffee.

Ms. Yu also pointed out that the public can expect more AFFl activities to follow this year after the expo, mostly still focused on developing and espousing an entrepreneurial mindset among Filipinos. One of which is the EntrepOlympicso 2018-2019 Food Edition, a competition that aims to encourage

entrepreneurship among senior college students taking up any business - or food-related course with

business concepts that they may want to franchise in the future.

The Association of Filipino Franchisers, Inc . is the prime trade organization committed to promoting responsible and home-grown micro, small and medium enterprises ( MSMEs ) through franchising. As of November 2018, AFFI has around 221 members, with businesses counting more than 16, 000 outlets, 36 percent of which are company owned and 64 percent under franchise. These businesses have remained in business for an average of 10 years , providing employment to more than 96,000 Filipinos and generating annual sales totaling Php 54.07 billion.

The 17th Franchise and Business Expo of AFFl , with the theme " Galing ng Pinoy : Lokal is the new Focal will be held at the World Trade Center in Pasay City on February 1-3 , 2019 from 10 a.m. to 7 p.m. Expo partners include Globe MyBusiness and Security Bank .

For more about theAssociation of Filipino Franchisers, Inc., visit http://affi.com.ph or follow them on www.facebook.com/affiempoweringentrepreneurs. AFFI is headquartered at the AFFI Center, Unit R 7/F FuturePoint Plaza III Building , #111 Panay Avenue , Brgy . South Triangle, Quezon City Call AFFI at ( 02 ) 745-3237 and 0917-5182334 or 0917-5199837 You can also email AFFI at expo@affi.com.ph

EAT-ALL-YOU-CAN AT CENTURY PARK HOTEL’S CENTURY TSUKIJI

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Manila, Philippines – Century Park Hotel (CPH), one of the finest hotels in Manila, is giving you more reasons to smile this Holiday season with a sumptuous feast of Japanese cuisine at Century Tsukiji!

A fantastic gastronomic deal awaits you at P995net! Eat-all-you-can and enjoy classic Japanese favorites such as ebi tempura, salmon sashimi, tenderloin teppan, gyuniku teriyaki, matcha cake and more!

The eat-all-you-can deal is valid on the following dates: December 24 (Christmas Eve), December 25 (Christmas Day), December 31 (New Year’s Eve) and January 1, 2019 (New Year’s Day) from 10:00AM - 2:00PM and 6:00PM – 10:00PM.

  memorable by saying “Aloha!” to 2019 at Century Park Hotel! Welcome the New Year with a pool party at the hotel’s Palm Grove from 10:00PM onwards.  For only P1,200 (adults) and P700 (kids), guests can enjoy the hotel’s temperature-controlled pool at their leisure while waiting for 2019 to ring in.  What’s more, the tickets come with drinks, food and a live band. Truly a unique way of waiting for the clock to strike midnight!

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Going for a staycation? CPH has also prepared a New Year’s Room Package. Starting at P6,500net, take advantage of a Superior Room, breakfast for two and New Year tickets for two.  Deluxe Rooms can be availed at P7,500net while Jr. Superior Rooms are available at P8,500net with the same package inclusions (Superior Room). 

The New Year’s Room Package is exclusively available on December 31, 2018 only.

Launched in 1976, the Century Park Hotel remains as one of the finest hotels in Manila. It is owned and operated by Maranaw Hotels and Resort Corporation and enjoys a mix of local and international patrons. The renowned establishment has over 500 rooms in varied types and facilities for a complete dining and leisure experience. To know more about Century Park Hotel, visit www.centurypark.com or contact information@centurypark.com.ph and telephone number: (632) 528-8888.

Nestlé NANKID kicked off 2019 with Parentology+ The Reshape Effect Forum

It was an afternoon of informative forum joined by educators, parents, and health experts, with the goal to #ReshapeTheFuture of the next generation brought by Nestlé NANKID to start a year with Parentology+: The Reshape Effect Forum The forum, held last January 15 at Whitespace Makati, aimed to help parents better understand their role in reshaping the future of their children. Hosted by the Philippines’ premier talk show host, Boy Abunda, the event was joined by well-known parenting experts from the international and local scenes. 

This year, NANKID combined advocacy and expertise to help parents be able to embrace the obstacles they encounter, and foster an Optimal Growth Mindset. Experts from both local and international scenes, such as Melissa Benaroya, LICSW, Parent Coach, Speaker & Author from Costa Rica, whose known for providing parents with the tools and support they need to raise healthy happy children and find more joy in parenting, shared their knowledge on how to raise kids in a constantly evolving world.

Failure is life’s greatest teacher but few parents want their children to experience its pains.  In today’s increasingly complex world, raising children can be a challenge for parents, most of who would not want to see their children experience difficulties. 

Massive technological changes, changing worldviews, and constant disruptions have made the world much more complex, but these have also created ample opportunities for learning and growth.  Amidst uncertainties and continuous change, parents have to ensure that their children learn and grow from the challenges that they will inevitably encounter in their growing-up years. By developing an optimal growth mindset and adapting an optimal diet and lifestyle, parents can help set their kids up for the future.

Recognizing that parents need support in reshaping the future of their children, Nestlé NANKID utilizes expertise with advocacy, to help reshape the future for the next generation, with Parentology+. 

Achieving an optimal growth mindset begins with optimal nutrition. And this year, Nestlé NANKID is giving parents the opportunity to be able to foster a holistic and continual growth of a child in all aspects—emotional, nutritional, physical, psychological, and social development, through Parentology+: The Reshape Effect Forum. 

Among them were Melissa Benaroya, LICSW, a renowned parent, coach, and speaker from Costa Rica whose extensively studied the Growth Mindset movement. In addition, Melissa aims to be able to share unique strategies on raising children; Didi Manahan, MSEd, a progressive learning advocate and co-founder of Keys School Manila, where she serves as head directress, and Dr. Josephine Sunga, MD, FPPS, MSc, pediatrician and epidemiologist who champions nutrition as a key ingredient towards children’s optimal development through her research.

Parents and guests of the forum were also able to participate in activities that allowed them to learn practical tips and lessons on how they can nurture an optimal growth mindset within themselves and their families, thereby creating an environment that will nurture their child’s minds and hearts.

Some of the activities were “Reshaping Your Language”, where participants learned that adults have power over how our language can affect kids. Phrasing statements to curiosity questions can help the kids get a feeling of being included in the decision-making. 

In “As Easy As Riding A Bike”, guests were asked to reminisce their first time riding a bike, and its process. Melissa retells the story, but instead of biking, she likens the experience to parenting - the joy of seeing others' kids, the challenge once you've had your own child, the constant toil of new developments, the parental instinct imbibed in you once you've experienced it after a long time.

Nutrition plays a vital role in the development of a child. Without providing proper action, a child’s diet may greatly affect his or her overall growth. However, despite the potential health risks children may face due to the environment or because of genetics, there are ways parents can prevent these from happening and help ensure their children are not restricted to achieve their full potential for the future. 

“Nestlé understands that children and their parents face a complex reality, which is why parents should have the tools that will help them pave the way toward their children’s optimal growth and development. Nestlé NANKID provides the optimal nutrition which is essential to growing children’s needs. Coupled with supportive care from parents who allow their children to learn from every opportunity, Nestlé aims to let parents reshape the future, today.” said Ms. Jean Espino, Vice President for Marketing, Nestlé Premium Milks. 

Furthering the Optimal Growth Movement

With its aim to promote the Growth Mindset movement, and how this can be applied in school, Nestlé NANKID also worked with SMILE Group (Specializing in Modern Interactive Learning Experiences), an advocate of STEM and STEAM Methodology committed to help Filipino children develop a growth mindset and 21st century skills, to host a learning symposium entitled “Childproof Teaching: Applying the Growth Mindset in School” with Melissa Benaroya, LICSW, held in Miriam College on the 16th of January; where she imparted her knowledge of child development, empathy, and 21st century skills among students and children that can prepare them for life’s hardships. The event was attended by educators from the Philippines’ progressive schools. 

Indeed, embracing challenges and opening up possibilities are a child’s greatest teacher, and with an optimal growth mindset, backed by optimal nutrition, parents can help reshape their children’s future so they can become the best version of themselves.

Don’t miss the opportunity to learn how to foster optimal development through optimal nutrition and an optimal growth mindset. Help #ReshapeTheFuture today.  Check out Parentology+ at Trinoma Mall on February 2 and 3. Visit www.facebook.com/NANKIDOPTIPRO for more details. 

Powdered milk drinks suited for healthy children above 3 years of age, and are not breastmilk substitutes. NANKID® OPTIPRO® FOUR and NANKID® OPTIPRO® HW FOUR are formulated with optimized protein to ensure optimal weight advantage and optimal development advantage, NANKID® OPTIPRO® HW FOUR also contains partially hydrolyzed whey, clinically proven to reduce the risk of allergies.