The New favorite of Generation Z is McDonald's ₱49 coffee! Shake, Sip, Repeat!

McDonald's Philippines has made its favorite McCafé products even more affordable with the launch of its latest "Mah coffee, McCafé" campaign. 

The stronger and creamier McCafé Iced Coffee Original is now available at a reasonable price of Php49. Customers who order McCafé Iced Coffee Black or McCafé Premium Roast Coffee can also enjoy the Php49 price! The new price point reinforces McDonald's commitment to providing a high-quality cup of coffee that is easily accessible.

"We’re empowering the teens to take ownership of their coffee choices and what better way to do this by making available coffee choices that are bold and rich in flavor, yet friendly on their pockets! With the quality of coffee McCafé offers at an affordable price, they'll undoubtedly say, ‘McCafe is Mah Coffee!’ Simple, uncomplicated and affordable, McCafé caters to the tastes of the Filipino Gen Z market. From its inception, McCafé has always promised to be the reliable, affordable coffee that fits seamlessly into anyone’s lifestyle.” ~Ada Lazaro, Vice President and Chief Marketing Officer, McDonald’s Philippines

The latest McCafé campaign captures the vibrant spirit of the Gen Z market, with scenes that reflect their personality and lifestyle. The script's catchy wordplay emphasizes this connection: "Mah beat, mah coffee..Mah routine, mah coffee..Mah style, mah coffee". 

McCafé is available nationwide via Dine-in, Take-out, Drive-thru, Dessert Centers and Kiosks, and Delivery.

Watch the video https://www.facebook.com/McDo.ph/videos/920818746819565. 

                                                                                                                                                                                                                                                                                                                                              About McDonald’s Philippines

McDonald’s Philippines’ master franchise holder Dr. George T. Yang – who oversees and sits as Chairman for over 40 years -- founded and brought the first McDonald’s store to the country in 1981. Since then, McDonald’s in the Philippines has been a formidable player in the country’s quick-service restaurant industry, having grown a store network of over 750 nationwide. McDonald’s Philippines continues to aspire to make a difference in communities where it operates through its charity of choice, Ronald McDonald House Charities Philippines.