Globe Business presented G Fair 2025, a two-day event that showcased Filipino craftsmanship while highlighting the company's support to local entrepreneurs, as part of Globe's 10th year of 917 GDay celebrations. The expo, which took place from September 19 to 20 at the BGC Amphitheater in Taguig, drew thousands of visitors and served as a lively platform for trade and learning.
G Fair, now in its third year, has grown into a full program that extends beyond the scope of a regular pop-up market. This year's event had a significant emphasis on enabling entrepreneurs for the future, including a dedicated SME Consultation Booth and a series of upskilling presentations and learning workshops.
“This year’s G Fair was built on the momentum of past years by creating an ecosystem that empowers entrepreneurs with tools, knowledge, and networks to thrive. It’s a space to celebrate homegrown talent while equipping them to succeed in the digital economy.” ~KD Dizon, Head of Globe Business
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| (Photo from L-R): KD Dizon, Head of Globe Business; Grace F. Baluyan, Assistant Secretary, Regional Operations Group, Department of Trade and Industry. |
This two-pronged mission was seen throughout the fairgrounds, from the thriving shopping area to the devoted learning center. A diverse mix of 30 proudly local products presented the best of Filipino workmanship, with each exhibitor demonstrating the strength of Filipino innovation. Visitors explored featured brands such as artisanal Baybayin Bags and Sewn Sandals, which were displayed alongside tasty delicacies from H Proper and W Bakehouse. Participants enjoyed engaging activities and exclusive raffle prizes, all while directly supporting local talent.
Meanwhile, the G Fair Business Hub acted as the focal focus for entrepreneurship development. Business owners had the invaluable opportunity to consult with and learn from a wide range of professionals. This featured collaborations with the Department of Trade and sector (DTI) and Go Negosyo, as well as tech sector leaders GCash, Lazada, and TikTok. The discussions focused on how SMEs can scale using fintech, e-commerce, and social media, while merchant panels provided insights into balancing legacy with innovation and turning passions into sustainable lives.
Other features celebrating the entrepreneurial spirit added to the fair's dynamic ambiance. The G Fair Awards celebrated outstanding SMEs for their ground-breaking ideas and commitment to promoting sustainability in their businesses. The evening also featured exhilarating performances by upcoming acts FINIX and SYNC, and it culminated with enticing raffle prizes from Philippine Airlines, GCash, and Lazada.
Following last year's successful turnout, G Fair 2025 solidified its position as a catalyst for Filipino SMEs to expand and engage with new markets. The event effectively blended the celebration of creativity and craftsmanship with the vital digital tools required by entrepreneurs to continue their digital transformation path. It demonstrates the importance of empowering native talent and preparing them for success in the digital economy.
ABOUT GLOBE BUSINESS
Globe Business, the enterprise arm of Globe, is a trusted partner specializing in driving digital transformation for businesses of all sizes. With expert guidance and powerful solutions, the company enables organizations to drive operational efficiency and achieve sustainable success. Through enhanced connectivity offerings, along with expanded services such as cloud, cybersecurity, and enterprise applications, Globe Business empowers organizations to navigate the complexities of the digital landscape and future-proof their operations. By connecting businesses, government, and communities, Globe Business facilitates seamless digital integration and fosters a thriving enterprise ecosystem.
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